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ICICIDirect Vs SAMCO Share Broker Comparison

The side-by-side comparison of ICICI Securities Pvt Ltd. and SAMCO Securities Limited stock brokers in India. The comparison below highlights the similarities and differences between ICICIDirect and SAMCO's brokerage, customer service, maintenance fees, tools and investment options provided to India Stock Market investors. If you are confused in choosing the best broking site, this page is to help you find which is the best broker among ICICIDirect and SAMCO.

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
 
ICICI Securities Pvt Ltd. Logo SAMCO Securities Limited Logo
About the Broker ICICIdirect is a retail trading and investment service from ICICI Securities, the largest retail stock broker firm in India offering a wide range of investment options to the retail and institutional customers. ICICI Securities is part of ICICI Group... Know more about ICICI Securities Pvt Ltd. SAMCO is India based online discount broker. It offers stock and commodity trading at NSE, BSE, and MCX. SAMCO's NBFC arm provide the margin funding, loan against shares and other financial products. It also offers depository services (demat account)... Know more about SAMCO Securities Limited
Type of Broker Full Service Broker Discount Broker
Supported Exchnage BSE, NSE BSE, NSE, MCX, NCDEX
Account Type 3-in-1 Account (I-Secure Plan) Standard
Broker Enquiry Open an Online Trading Account with ICICIDirect. Leave your contact info and we will get in touch with you.
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Stock Broker Fees / Charges

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Trading Account Opening Fees ₹975 ₹0
Trading Account AMC ₹0 ₹0
Demat Account Opening Fees ₹0 ₹0
Demat Account AMC ₹450 ₹400
Demat Account is Mandatory? No No
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Trading Brokerage Charges

Brokerage Plan 1

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Account Type 3-in-1 Account (I-Secure Plan) Standard
Fixed Charges
Equity Delivery Brokerage 0.55% ₹20 per executed order
Equity Intraday Brokerage 0.275% ₹20 per executed order
Equity Futures Brokerage 0.05% to 0.03% ₹20 per executed order
Equity Options Brokerage ₹95 to ₹35 per lot ₹20 per executed order
Currency Futures Trading Brokerage 0.050% to 0.030% ₹20 per executed order
Currency Options Trading Brokerage ₹25 to ₹10 per lot ₹20 per executed order
Commodity Futures Trading Brokerage NA
Commodity Options Trading Brokerage NA

Brokerage Plan 2

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Account Type I-Saver Plan Standard
Fixed Charges NA
Equity Delivery Brokerage 0.75% to 0.25% ₹20 per executed order
Equity Intraday Brokerage 0.75% to 0.25% ₹20 per executed order
Equity Futures Brokerage 0.05% to 0.03% ₹20 per executed order
Equity Options Brokerage ₹95 to ₹65 per lot ₹20 per executed order
Currency Futures Trading Brokerage 0.05% to 0.03% ₹20 per executed order
Currency Options Trading Brokerage ₹95 to ₹65 per lot ₹20 per executed order
Commodity Futures Trading Brokerage NA
Commodity Options Trading Brokerage

Other Charges

Minimum Brokerage Charges ₹35 per trade ₹0
Other Brokerage Charges
Call & Trade Charges ₹25 per call after first 20 free calls per month ₹20 per executed order
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Taxes

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Securities Transaction Tax (STT)
  • Equity Intraday: 0.025% (on Sell trade)
  • Equity Delivery: 0.1% (on Buy and Sell)
  • Equity Futures: 0.01% (on Sell trade)
  • Equity Options: 0.05% (on Sell trade premium) or 0.125% (on excersied options)
  • Currency Futures: Nil
  • Currency Options: Nil
  • Commodities: 0.01% on sell side (Non-Agri)
  • Equity Intraday: 0.025% (on Sell trade)
  • Equity Delivery: 0.1% (on Buy and Sell)
  • Equity Futures: 0.01% (on Sell trade)
  • Equity Options: 0.05% (on Sell trade premium) or 0.125% (on excersied options)
  • Currency Futures: Nil
  • Currency Options: Nil
  • Commodities: 0.01% on sell side (Non-Agri)
Exchange Transaction Charges Check table below Check table below
SEBI Charges Rs 15 per Crore Rs 15 per Crore
Goods and Services Tax (GST) 18% on (brokerage + transaction charges) 18% on (brokerage + transaction charges)
Stamp Duty Charged as per the state of the client's correspondence address. Charged as per the state of the client's correspondence address.
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Transaction Charges

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Equity Delivery NSE: 0.0031% | BSE: 0.0028% NSE ₹325 per crore | BSE ₹1 per trade (each side)
Equity Intraday NSE: 0.0031% | BSE: 0.0028% NSE ₹325 per crore | BSE ₹1 per trade (each side)
Equity Futures 0.0018% NSE ₹190 per crore | BSE ₹1 per trade (each side)
Equity Options 0.05% on Premium NSE ₹5000 per crore | BSE ₹1 per trade (each side)
Currency Futures 0.0012% NSE ₹110 per crore (0.0011%)
Currency Options 0.05% on Premium NSE ₹4000 (on premium) per crore (0.040%)
Commodity NA Non-Agri ₹260 (0.0026%) | Agri ₹175 per Crore
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Exposure

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Equity Delivery 5x with Interest 1x (no margin)
Equity Intraday Upto 25x Normal Orders: 3x to 15x | CO & BO: Up to 33x
Equity Futures 4x Intraday - 40%(2.5x), Carry forward - 100%(1x) of Total margin (Span+ Exposure)
Equity Options 2x for shorting Intraday - 40%(2.5x), Carry forward - 100%(1x) of Total margin (Span+ Exposure)
Currency Futures NA Intraday - 50%(2.5x), Carry forward - 100%(1x) of Total margin (Span+ Exposure)
Currency Options NA Intraday - 50%(2.5x), Carry forward - 100%(1x) of Total margin (Span+ Exposure)
Commodity NA Intraday - 40%(2.5x), Carry forward - 100%(1x) of Span
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Share Broker Features

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
3 in 1 Account Yes No
Charting Yes Yes
Automated Trading No No
SMS Alerts No No
Online Demo Yes Yes
Online Portfolio Yes No
Margin Trading Funding Available Yes Yes
Margin Against Shares (Equity Cash) Yes
Margin Against Shares (Equity F&O) Yes
Trading Platform ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App OMNESYS NEST, StockNote
Intraday Square-off Time 3:30 PM 3:15 PM
Other Features Bullet Trading, Can trade in 32 exchanges through Saxo Trader Margin Products - CashPlus, StockPlus, and InstaPlus
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Broker Ratings (Average User Rating)

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
  400 Customer Reviews    Rate ICICIDirect 11 Customer Reviews    Rate SAMCO
Fees Ratings 2.3 3.5
Trading Brokerage Rating 1.7 4.1
Trading Platform Usability 3.4 2.8
Customer Service Ratings 2.8 3.7
Overall Ratings Rated 2.4 stars Rated 3.7 stars
Broker Rating ICICIDirect is Rated 2.4 / 5 based on 400 customer reviews SAMCO is Rated 3.7 / 5 based on 11 customer reviews
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Contact Broker / Request A Call Back

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Contact / Request Call Back
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Investment Options Available

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Stock / Equity Yes Yes
Commodity No Yes
Currency Yes Yes
Initial Public Offers (IPO) Yes No
Mutual Funds Yes No
Bond / NCD Yes
Debt Yes No
Other Investment Options Equity, Derivatives, Currency, Mutual Funds, ETF, Insurance, FD/Bonds, Loans, Tax, ELocker, NPS
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Customer Service Offered

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
24/7 Customer Service No No
Onine Live Chat No No
Through Branches Yes No
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Order Type

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Bracket Order No
Cover Order Yes
Buy Today Sell Tomorrow (BTST) Yes
Sell Today Buy Tomorrow (STBT) No
After Market Order(AMO) No
Good Till Cancelled (GTC) Yes
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Research / Tips / Reports Published

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Daily Market Report Yes No
Free Tips Yes No
Quarterly Result Analysis Yes No
News Alerts Yes No
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Suitable for Investor Category

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Casual Investor Yes
Active Investor
Trader Yes

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Pros, Cons and Other Review Comments

  ICICI Securities Pvt Ltd. SAMCO Securities Limited
Pros
  • Offers 3-in-1 account which makes stock market investment very easy for casual investors.
  • Wide range of investment options available under one portal.
  • Provides a low bandwidth website which works well where internet connection is slow.
  • GTC (good till cancellation) and off-market hours order placement facility is very useful.

More Advantages...

  • A technology-driven stockbroker with significantly fewer overheads.
  • Flat ₹20 per trade low-cost trading across segments.
  • Instant paperless online account opening process.
  • Margin products available for delivery margin and margin against shares.
  • StockNote, a mobile trading app with personalized news, managed alerts, advanced charts, and watch list with any number of shares.
  • Guest user for mobile app StockNote which allows you to check the app even before you becomes a customer.
  • Advance order types i.e. bracket order and cover order with up to 33 times leverage
  • Free ‘NEST Trader’ install-able trading terminal for frequent traders.

More Advantages...

Cons
  • ICICI Security charges highest brokerage in comparison to most of the retail brokers in India.
  • Very high 'minimum brokerage' of Rs 35 per trade or 2.5% of the trade value whichever is lower.
  • Poor performance of website is reported in peak hours of trading.
  • Trading Terminal (Trade Racer) cost Rs 75 per month if brokerage paid in a month is less then Rs 750.
  • Demat Account is mandatory.
  • Commodity trading is not available for retail investors.
  • Call & trade cost extra Rs 25 per call after first 20 free calls in a month.

More Disadvantages...

  • No branch offices.
  • Mutual Fund investment is now available.
  • Online IPO applications are not available.
  • Additional charges for broker assisted traders (Call & Trade).

More Disadvantages...

Reviews
Promo / Offers

ICICI 3-in-1 Account

ICICI Direct offers a 3-in-1 account, a combination of saving bank, trading and demat account. It offers one-click investment in Equity, Derivatives, Mutual Funds, IPO, ETF, Life Insurance, General Insurance, Currency, and Fixed Deposits.

Interested in opening a trading account? Request Callback from a stock broker.

SAMCO has 2 limited time special offers running at this time.

  1. Trading & Demat Account Opening Fee Waived

    Open trading and demat account at absolutely no cost. The account opening fee is waived for limited period of time.

  2. 100% Brokerage Cash Back for 1st Month

    Open an account with SAMCO, download mobile trading app StockNote and get 100% cashback on brokerage paid for trades done through mobile app in 1st month. This cashback offer works only for trade executed using mobile app.

Enquire about ICICIDirect
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