ICICI Direct Vs SAMCO (Compare ICICI Direct and SAMCO)


ICICI Direct
ICICI Direct is one of the largest retail stock brokers in India. It is part of the ICICI Group. It offers online trading and investment services to over 50 lakhs customers. The services offered include equity, commodity, and currency trading at BSE, NSE, and MCX. The company also offers Mutual Fund & IPO, Fixed deposits, Bond, NCD, wealth products, Home Loans, Loans against Securities, etc. ICICI Direct's most popular service is its 3-in-1 account, which includes ICICI Bank Account, ICICI ... Know more about ICICI Securities Pvt Ltd.


SAMCO
SAMCO is India based online discount broker. It offers stock and commodity trading at NSE, BSE, and MCX. SAMCO's NBFC arm provide the margin funding, loan against shares and other financial products. It also offers depository services (demat account) through CDSL. Incorporated in 2015, SAMCO is among the lowest-cost broker in India. SAMCO is popular for its ultra-low brokerage, margin products, higher exposure and free trading software. Customer who moves from traditional brokers like ICICI Dir... Know more about SAMCO Securities Limited

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ICICI Direct Vs SAMCO

Incorporated in 2000, ICICI Direct is a Full Service Broker. It offers trading at BSE, NSE. It has 154 branches across India. Incorporated in , SAMCO is a Discount Broker. It offers trading at BSE, NSE, MCX, NCDEX. It has branches across India.

  ICICI Direct SAMCO
Type of Broker Full Service Broker Discount Broker
Exchnage Membership BSE, NSE BSE, NSE, MCX, NCDEX
Year of Incorporation 2000
Number of Branches 154
Open an Online Trading Account with ICICI Direct.Open an Online Trading Account with SAMCO.
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ICICI Direct Vs SAMCO Charges & AMC

ICICI Direct trading account opening charges is Rs 0 (Free) while SAMCO account opening changes is Rs 0 (Free). ICICI Direct Demat Account AMC Charges is Rs 300 (from 2nd year) and SAMCO Demat Account AMC Charges is Rs 400.

  ICICI Direct SAMCO
Trading Account Opening Charges Rs 0 (Free) Rs 0 (Free)
Trading Account AMC Charges Rs 0 (Free) Rs 0 (Free)
Demat Account Opening Charges Rs 0 (Free) Rs 0 (Free)
Demat Account AMC Charges Rs 300 (from 2nd year) Rs 400
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ICICI Direct Vs SAMCO Brokerage Charges & Plans

ICICI Direct Vs SAMCO Brokerage

ICICI Direct brokerage charges for equity is 0.55% and intraday is Rs 20 per order whereas SAMCO brokerage charges for equity is Rs 20 per executed order and intraday is Rs 20 per executed order.

  ICICI Direct SAMCO
Account Type ICICI Neo Plan Standard
Fixed Charges NA NA
Equity Delivery 0.55% Rs 20 per executed order
Equity Intraday Rs 20 per order Rs 20 per executed order
Equity Futures Rs 0 (Free) Rs 20 per executed order
Equity Options Rs 20 per order Rs 20 per executed order
Currency Futures Rs 20 per order Rs 20 per executed order
Currency Options Rs 20 per order Rs 20 per executed order
Commodity Futures Rs 20 per order
Commodity Options Rs 20 per order
Special Offer
Special Offer: ICICIDirect Neo Plan - Flat Rs 20 per trade brokerage (Intraday and F&O) + Free Account Opening + Get funds in 30 minutes from sell orders + Free trading tips. Open Instant Account Now
Special Offer: Get Free Trading and Demat Account Opening + 100% Brokerage Cash Back for 1st Month for trades using Mobile App. Get the offer

ICICI Direct Vs SAMCO Brokerage Plan 2

  ICICI Direct SAMCO
Account Type I-Secure Plan Standard
Fixed Charges NA NA
Equity Delivery 0.55% Rs 20 per executed order
Equity Intraday 0.275% Rs 20 per executed order
Equity Futures 0.05% Rs 20 per executed order
Equity Options Rs 95 per lot Rs 20 per executed order
Currency Futures Rs 20 per order Rs 20 per executed order
Currency Options Rs 20 per order Rs 20 per executed order
Commodity Futures Rs 20 per order
Commodity Options Rs 20 per order
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ICICI Direct Charges Vs SAMCO

Minimum Brokerage Rs 35 per trade (I-Secure Plan) Rs 0
Other Charges Margin Trading Interest: 0.025% Per day
Call & Trade Charges Rs 50 per trade Rs 20 per executed order
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ICICI Direct Vs SAMCO Transaction Charges

ICICI Direct transaction charges for options is Rs 5000 per Cr (0.05%) (on premium) while SAMCO exchange transaction charges for options is NSE Rs 5000 per crore | BSE Rs 1 per trade (each side).

  ICICI Direct SAMCO
Equity Delivery NSE Rs 310 per Cr (0.0031%) | BSE Rs 280 per Cr (0.0028%) (each side) NSE Rs 325 per crore | BSE Rs 1 per trade (each side)
Equity Intraday NSE Rs 310 per Cr (0.0031%) | BSE Rs 280 per Cr (0.0028%) (each side) NSE Rs 325 per crore | BSE Rs 1 per trade (each side)
Equity Futures Rs 180 per Cr (0.0018%) NSE Rs 190 per crore | BSE Rs 1 per trade (each side)
Equity Options Rs 5000 per Cr (0.05%) (on premium) NSE Rs 5000 per crore | BSE Rs 1 per trade (each side)
Currency Futures Rs 120 per Cr (0.0012%) NSE Rs 110 per crore (0.0011%)
Currency Options Rs 5000 per Cr (0.05%) (on premium) NSE Rs 4000 (on premium) per crore (0.040%)
Commodity Group A - Rs 260 per Cr (0.0026%) Non-Agri Rs 260 (0.0026%) | Agri Rs 175 per Crore
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ICICI Direct Vs SAMCO Leverage (Margin)

ICICI Direct margin for intraday trading is up to 6 times of the trade value based on the volatility of the stock whereas the SAMCO margin for intraday cash is up to 6x of the trade value based on the stock.

As per the new policy, the margin offered by the broker will be decided by the exchange from Sept 01, 2021. Brokers cannot offer 'additional margin' like 40x in any segment. All brokers will offer the same margin exposure or leverage.

  ICICI Direct SAMCO
Equity Delivery 1x (no margin) 1x (no margin)
Equity Intraday Up to 6x (based on the stock) Up to 6x (based on the stock)
Equity F&O Intraday - 1.3x, Carry forward - 1x of NRML margin (Span + Exposure) Intraday - 1.3x, Carry forward - 1x of NRML margin (Span + Exposure)
Currency Futures Intraday - 1.3x, Carry forward - 1x of NRML margin (Span + Exposure) Intraday - 1.3x, Carry forward - 1x of NRML margin (Span + Exposure)
Commodity Futures Intraday - 1.3x, Carry forward - 1x of NRML margin (Span + Exposure) Intraday - 1.3x, Carry forward - 1x of NRML margin (Span + Exposure)
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Compare ICICI Direct and SAMCO Features

The trading platforms offered ICICI Direct include ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App. SAMCO offers OMNESYS NEST, StockNote trading software.

  ICICI Direct SAMCO
3 in 1 Account Yes No
Charting Yes Yes
Automated Trading No No
SMS Alerts No No
Online Demo Yes Yes
Online Portfolio Yes No
Margin Trading Funding Yes Yes
Margin Against Shares (Equity Cash) Yes
Margin Against Shares (Equity F&O) Yes
Trading Platform ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App OMNESYS NEST, StockNote
Intraday Square-off Time 3:30 PM 3:15 PM
Other Features Bullet Trading, Can trade in 32 exchanges through Saxo Trader Margin Products - CashPlus, StockPlus, and InstaPlus
Referral Program
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ICICI Direct Vs SAMCO Review

ICICI Direct is rated 2.4 of 5 based on 449 customer reviews whereas SAMCO is rated 3.3 of 5 based on 20 customer reviews.

  ICICI Direct SAMCO
  449 Customer Reviews    Rate ICICI Direct 20 Customer Reviews    Rate SAMCO
Fees 2.2 3.5
Brokerage 1.7 3.9
Trading Platform 3.3 2.8
Customer Service 2.7 3.3
Research Capabilities 2.9 2.6
Overall Ratings Rated 2.4 stars Rated 3.3 stars
Broker Rating ICICI Direct is rated 2.4 of 5 based on 449 customer reviews SAMCO is rated 3.3 of 5 based on 20 customer reviews
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Contact Broker / Request A Call Back

  ICICI Direct Enquire SAMCO Enquire
Contact Broker ICICIDirect Neo Plan - Flat Rs 20 per trade brokerage (Intraday and F&O) + Free Account Opening + Get funds in 30 minutes from sell orders + Free trading tips. Open Instant Account Now Get Free Trading and Demat Account Opening + 100% Brokerage Cash Back for 1st Month for trades using Mobile App. Get the offer
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ICICI Direct Vs SAMCO Investment Options

  ICICI Direct SAMCO
Stock / Equity Yes Yes
Commodity Yes Yes
Currency Yes Yes
IPO Yes No
Mutual Funds Yes No
Bond / NCD Yes
Debt Yes No
Other Investment Options Equity, Derivatives, Currency, Mutual Funds, ETF, Insurance, FD/Bonds, Loans, Tax, ELocker, NPS
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ICICI Direct Vs SAMCO Order Type Offered

  ICICI Direct SAMCO
Bracket Order No
Cover Order Yes
Buy Today Sell Tomorrow (BTST) Yes
Sell Today Buy Tomorrow (STBT) No
After Market Order(AMO) No
Good Till Cancelled (GTC) Yes
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ICICI Direct Vs SAMCO Research Report

  ICICI Direct SAMCO
Daily Market Report Yes No
Free Tips Yes No
Quarterly Result Analysis Yes No
News Alerts Yes No
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ICICI Direct Vs SAMCO Suitable For Investor Type

  ICICI Direct SAMCO
Casual Investor Yes
Active Investor
Trader Yes
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ICICI Direct Vs SAMCO - Pros and Cons

  ICICI Direct SAMCO
Pros
  • Offers 3-in-1 account which makes stock market investment very easy for casual investors.
  • Wide range of investment options available under one portal.
  • Provides a low bandwidth website which works well where internet connection is slow.
  • GTC (good till cancellation) and off-market hours order placement facility is very useful.
  • A technology-driven stockbroker with significantly fewer overheads.
  • Flat Rs 20 per trade low-cost trading across segments.
  • Instant paperless online account opening process.
  • Margin products available for delivery margin and margin against shares.
  • StockNote, a mobile trading app with personalized news, managed alerts, advanced charts, and watch list with any number of shares.
  • Guest user for mobile app StockNote which allows you to check the app even before you becomes a customer.
  • Advance order types i.e. bracket order and cover order with up to 33 times leverage
  • Free 'NEST Trader' install-able trading terminal for frequent traders.
Cons
  • ICICI Security charges highest brokerage in comparison to most of the retail brokers in India.
  • Very high 'minimum brokerage' of Rs 35 per trade or 2.5% of the trade value whichever is lower.
  • Poor performance of website is reported in peak hours of trading.
  • Trading Terminal (Trade Racer) cost Rs 75 per month if brokerage paid in a month is less then Rs 750.
  • Demat Account is mandatory.
  • Call & trade cost extra Rs 50 per trade in Neo/Prime Plans.
  • No branch offices.
  • Mutual Fund investment is now available.
  • Online IPO applications are not available.
  • Additional charges for broker assisted traders (Call & Trade).
Reviews
Promo / Offers

ICICIDirect Neo Plan (Discount Brokerage)

Open a 3-in-1 account with Neo Plan for:

  • Free Account Opening
  • Brokerage-Free Equity Futures trading
  • Flat Rs 20 per trade brokerage (Intraday and F&O) in BSE, NSE and MCX
  • Free trading tips
  • Get funds in your bank account in just 30 minutes of selling stocks

Interested in opening a trading account? Open Instant Account Now

SAMCO has 2 limited time special offers running at this time.

  1. Trading & Demat Account Opening Fee Waived

    Open trading and demat account at absolutely no cost. The account opening fee is waived for limited period of time.

  2. 100% Brokerage Cash Back for 1st Month

    Open an account with SAMCO, download mobile trading app StockNote and get 100% cashback on brokerage paid for trades done through mobile app in 1st month. This cashback offer works only for trade executed using mobile app.

Get the Special Offer

Open ICICI Direct AccountEnquire SAMCO

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