AxisDirect Stock Trading, Demat, Brokerage and Reviews 2020


4.78% 283,378 Clients

Incorporated in 2005, Axis Securities Ltd is part of Axis Bank, a leading private bank in India. Axis Sec is a full-service broker offering stock broking services and distribution of financial products to retail customers in India through its AxisDirect brand. AxisDirect is among top 10 stock brokers in India with over 4.2 lakhs active customers.

AxisDirect offers investment in Equities, Mutual Fund, SIP, IPO, Derivatives, Bond, NCD, ETF and Company Fixed Deposits. Axis Sec also offers Home Loans, Auto Loans, Personal Loans, Loan against Property, Loan against Shares and Loans for SME, Credit and Prepaid Cards.

AxisDirect offers 3-in-1 account, an integrated Trading, Demat and Bank account. This account offers a seamless transaction of money and shares between the 3 accounts. It simplifies trading for the customers especially beginners and casual traders.

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AxisDirect Charges 2020

Axis Direct Account Opening Charges

3-in-1 Account Opening Charges₹999
Demat Account Opening Charges₹0
Demat Account AMC₹650 per year (free for 1st year)

Axis Direct Brokerage Charges

Axis Direct charges 0.50% brokerage for equity delivery, 0.05% for Intraday & Futures, and ₹10 per lot for options.

SegmentBrokerage Charges
Equity Delivery0.50% (Each Leg)
Equity Intraday0.05% (Each Leg)
Equity Future0.05% (Each Leg)
Equity OptionsIntraday: ₹0.01 per lot | Carry Forward: ₹10 per lot
Currency Futures0.05% (Each Leg)
Currency OptionsIntraday: ₹0.01 per lot | Carry Forward: ₹10 per lot
Commodity Futures0.03% (Each Leg)
Commodity Options₹50 per lot

AxisDirect Other Charges (Hidden Fees)

  • Axis Direct Minimum Brokerage: ₹20 per trade
  • Call & Trade Service: ₹20 per call
  • Brokerage Plan Modification Charge: ₹500 per quarter
  • Payment Gateway Charges (For Non-Axis Bank Customers): ₹9 per transfer

Visit AxisDirect Brokerage Charges Review for more detail.


AxisDirect Trading Software

Axis Securities offer multiple trading platforms based on customers investment style and needs.

  1. DirectTrade

    A Desktop trading application which has advanced charting, auto-refreshing order/trade/position books and high frequency updates of market rate. This trading terminal is suitable for high frequency traders.

    The DirectTrade Terminal also offers live streaming quotes, Fully Customizable Multiple Market Watch and Quick access to order placement and reports.

    The DirectTrade is available at additional cost of Rs 2999 per year.

  2. Swift Trade

    A Java applet-based trading platform. This light-weight trading platform offers functionality of trading terminal in a web browser.

  3. Mobile Trading

    AxisDirect Mobile App allows customers to trade in Equity and Derivative segments through your smart phone.

  4. AxisDirect lite

    AxisDirect Lite is a low bandwidth, user friendly trading platform that allows customers to trade in Equities and Derivatives even on slower internet connection.

 

Visit AxisDirect Trading Software Review for more detail.

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AxisDirect Pros and Cons


AxisDirect Pros (Advantages)

The following are the advantages of AxisDirect. You must read AxisDirect advantages and disadvantages before opening an account with AxisDirect. AxisDirect pros and cons help you find if it suits your investment needs.

  • Axis Direct offers a 3-in-1 account. This includes Bank, Demat and Trading Account. This makes trading and investing very easy.
  • Axis Direct offers a large number of products under one single brand/website.
  • Axis Direct offers free research reports to its customers.
  • Axis Direct offers classroom sessions, webinars, Online Tutorials and Articles by Experts to help beginners understand basics.

AxisDirect Cons (Disadvantages)

The following are the cons of AxisDirect. Check the list of AxisDirect drawbacks.

  • Very high brokerage in comparison to discount stock brokers like Zerodha.

Axis Securities Enquiry Form

AxisDirect Margin / Exposure

AxisDirect leverage for intraday, delivery, options, currency and commodities.

SegmentMargin
Equity Delivery100% (1x)
Equity IntradayUpto 10x
Equity Future100% (1x)
Equity Options100% (1x)
Currency Future100% (1x)
Currency Options100% (1x)
Commodity Future3x
Commodity Options100% (1x)

Visit AxisDirect Margin Review for more detail.


AxisDirect Ratings

Overall Rating Rated 2.2 stars 2.2/5
Fees Rated 2.1 stars 2.1/5
Brokerage Rated 1.8 stars 1.8/5
Usability Rated 2.7 stars 2.7/5
Customer Service Rated 2.3 stars 2.3/5
Research Capabilities Rated 3.7 stars 3.7/5

Based on 57 Votes by AxisDirect Customers

Do you trade with AxisDirect? Rate AxisDirect


AxisDirect Complaint

The number of AxisDirect customer complaint received by the exchanges. The AxisDirect consumer complaint report helps understanding the Axis Securities quality and relibility of service.

Exchange Financial Year Number of Clients* Complaints**
NSE 2020-21 283,378 17
NSE 2019-20 270,462 46
BSE 2019-20 40,666 2
NSE 2018-19 421,771 24
BSE 2018-19 33,522 4
NSE 2017-18 404,769 35
BSE 2017-18 66,921 11
NSE 2016-17 259,006 32
BSE 2016-17 40,340 2
NSE 2015-16 184,325 29

* The number of active customers reported by the broker.

** The total number of complaints received against the broker at the given exchange.

Visit AxisDirect Complaints at BSE, NSE and MCX for detail report.


103 Comments

No
103. No  Jun 9, 2020 19:58 I Like It. | I Don't Like It. | Report Abuse Reply
Worst

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
Swati Kedia
102. Swati Kedia  Apr 20, 2020 01:40 I Like It. | I Don't Like It. | Report Abuse Reply
I can give it a zero.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
deepak gajool
101. deepak gajool  Apr 9, 2020 21:36 I Like It. | I Don't Like It. | Report Abuse Reply
good platform for client more facilities required

Ratings:

Brokerage - Above Average
Account Maintenance Fees - Average
Website Usability - Above Average
Research Capabilities - Above Average
Customer Service - Excellent
Overall Experience - Excellent
JP
100. JP  Apr 9, 2020 14:27 I Like It. | I Don't Like It. | Report Abuse Reply
Trade@20 plan does not exists in AxisDirect anymore. For cash delivery they have 0.5% and 0.25% plans. Admin, Please checkout link below and update this page.

https://simplehai.axisdirect.in/images/Downloads/Charges_Subscription.pdf
MAMTA JHA
99. MAMTA JHA  Apr 3, 2020 19:48 I Like It. | I Don't Like It. | Report Abuse Reply
in Brokerage & Overall support found very bad. I had traded on 30.03.2020 & 01.04.2020 and unable to verify the amount which was deducted by bank. And not body in the Bank clarify the same.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
PRASANNAKUMAR
98. PRASANNAKUMAR  Apr 2, 2020 12:07 I Like It. | I Don't Like It. | Report Abuse Reply
YET TO RECEIVE CHARGES AND FEE DETIALS PLEASE SEND ME BEST TARIFF ON EQUITY TRADING AWAITING YOUR RESPONSE

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Below Average
Customer Service - Very Poor
Overall Experience - Very Poor
Hitender
97. Hitender  Mar 3, 2020 16:50 I Like It. | I Don't Like It. | Report Abuse Reply
Hi Good day, I'm frequent user of Axis Direct service,they are professional in advice wise ,as well communication and deep expert in stock analysis,there suggested stock have achieved target's so many times accurately ..Thanks

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Excellent
Customer Service - Excellent
Overall Experience - Excellent
PAUL THOMAS
96. PAUL THOMAS  Jan 15, 2020 09:19 I Like It. | I Don't Like It. | Report Abuse Reply
Reaseach and recommendations good. But the platforms is very clumsy and at time goes hang.

Ratings:

Brokerage - Average
Account Maintenance Fees - Average
Website Usability - Very Poor
Research Capabilities - Excellent
Customer Service - Below Average
Overall Experience - Below Average
Valliappan AN
95. Valliappan AN  Jan 7, 2020 19:50 I Like It. | I Don't Like It. | Report Abuse Reply
I had to close their dmat account and transfer to another dmat provider. But they keep on delaying its been almost a year, still they did not close. Too much of returns for so much of reasons, Axis Bank and Axis Securities are separate entities, and so they wont co-ordinate etc. Its too costly to maintain Axis account (10k min balance) or 75 k for 20rs trading. And then you have yearly charger, .5% brokerage otherwise etc.

Their research calls seems ok and for that i will give a plus.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Average
Website Usability - Above Average
Research Capabilities - Excellent
Customer Service - Very Poor
Overall Experience - Below Average
subu
94. subu  Oct 28, 2019 16:22 I Like It. | I Don't Like It. | Report Abuse Reply
Axis direct has an internal "risk control" unit which never commincates with the client but based o the information of the clients it sets limits by itself for the client to trade. So for exampe if the risk control unit thinks that a client A has a profile where it should not trade in let's say the stock of Force motors, then it will automatically built in a check wherein the client will not be able to trade in Force motors even his/her research says its a good stock and wants to put in money.
Also the so called risk control unit can creates limits. For example for a client A they can create lets say for Reliance chemotex a limit of 500 share so the client will not be allowed to trade anything more than 500 shares even though the clients wants to put more money.
And all this is done by a handful of executives whose identities are never known to the client and the trading platform never takes any client consent for doing so.
And if you are stuck somewhere in the trade the client support is horrible, you cannot reach anybody beyond the front line executives, most of whom are recent college pass outs, even though you are loosing money in tons.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Average
Customer Service - Very Poor
Overall Experience - Very Poor
Sudhir Vinayak Kubal
93. Sudhir Vinayak Kubal  Oct 15, 2019 11:04 I Like It. | I Don't Like It. | Report Abuse Reply
Compare to other trading platform, Axis Direct web on line trading platform required lots of modification! May be only good for bigness but for daily traders, improvement required

Ratings:

Brokerage - Above Average
Account Maintenance Fees - Excellent
Website Usability - Below Average
Customer Service - Average
Overall Experience - Below Average
Bank Bank
92. Bank Bank  Oct 10, 2019 22:12 I Like It. | I Don't Like It. | Report Abuse Reply
Very bad, You need to monitor a lot in the ledger to find out all other charges

Ratings:

Account Opening Charges: Online - 500/- Offline - 1000/-

Brokerage - Flat 20/- (if you choose one India plan with monthly charges of 250/- if your non axis bank) if your axis 3 in 1 account for this brokerage you need to average balance of 75000/- quarterly in your axis bank account

Account Maintenance Fees - Average (400+18%GST) yearly

Pledge of Shares: Worst, Very High Charges based on the % of shares value

Website Usability - Worst. I couldn't describe in words how bad the website

Customer Service - Okay (Long waiting)

Overall Experience - Below Average

Payout Request/Money Withdraw: Worst ,Non axis account holders need to call customer care for money withdrawal request

Advantage : Pledged shares can be used to for option selling / futures trading with out 50:50 collateral + cash requirement.

Trading Portal ease of use: Very difficult.
MONALISA KAR
91. MONALISA KAR  Sep 12, 2019 16:35 I Like It. | I Don't Like It. | Report Abuse Reply
Very bad
Unnecessary debit from account

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
BITTU DUTTA
90. BITTU DUTTA  Aug 31, 2019 14:46 I Like It. | I Don't Like It. | Report Abuse Reply
AXIS SECURITIES CUSTOMERS SERVICES IS VERY POOR. PLEASE IMPROVE CUSTOMERS SERVICES...AND NO BRANCH FACILITIES.

Ratings:

Brokerage - Above Average
Account Maintenance Fees - Average
Website Usability - Excellent
Customer Service - Very Poor
Overall Experience - Average
Antony Merlin Francis
89. Antony Merlin Francis  Aug 18, 2019 13:08 I Like It. | I Don't Like It. | Report Abuse Reply
IS THERE Axis Demat account validity ?
Gautam Sahu
88. Gautam Sahu  Apr 25, 2019 15:50 I Like It. | I Don't Like It. | Report Abuse Reply
Very Very High Brokarage.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Average
Customer Service - Below Average
Overall Experience - Below Average
Vishal Gaikwad
87. Vishal Gaikwad  Apr 18, 2019 09:09 I Like It. | I Don't Like It. | Report Abuse Reply
Before opening the Account Axis confirmed that option trading brokerage will be Rs. 0.01 for intraday.

But when trading deducting Rs. 20/lot brokerage for intraday.


Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
Heera
86. Heera  Apr 13, 2019 20:40 I Like It. | I Don't Like It. | Report Abuse Reply
Axis direct will deduct AMC twice in a year (885+885=1770) and even they don't send regular update on trading just says dp consolidated chargers and deduct hefty amount from us.

Ratings:

Brokerage - Below Average
Account Maintenance Fees - Very Poor
Website Usability - Excellent
Customer Service - Very Poor
Overall Experience - Very Poor
srinu
85. srinu  Jan 26, 2019 20:52 I Like It. | I Don't Like It. | Report Abuse Reply
I am not happy with the brokerage charges.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
Sikha Das
84. Sikha Das  Jan 9, 2019 12:10 I Like It. | I Don't Like It. | Report Abuse Reply
Most 3rd class brokerage house. Charges are high. They will chop ur money silently from your account as Consolidated DP charges and you will not get any statement of this charge. Even it will not be mentioned in the contact note. Their Customer support will throuh the complain to DP Operation team and DP Operation team will through it to customer support. But nobody could be able to explain you about this consolidate dp charges and a proper statement of the deduction.
I would be happy if I could be able to through this dacoit people in the ocean. Till now I am going to close my account as early as possible.

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