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Aditya Birla Money Stock Trading, Demat, Brokerage and Reviews 2022


22.91% 68,292 Clients

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Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today.

Incorporated in 1994, Aditya Birla Money Ltd (ABML) is a subsidiary of Aditya Birla Capital Limited and is headquartered in Chennai. The company was formerly known as Apollo Sindhoori Capital Investments. It is engaged in stock broking business and is a member of BSE and NSE. It also holds Portfolio Management Services (PMS) license from SEBI and is a Depository Participant with National Securities Depository Limited ('NSDL') and the Central Depository Services (India) Limited ('CDSL'). The company offers commodity trading services through its wholly-owned subsidiary Aditya Birla Commodities Broking Limited. It also holds SEBI license as a Research Analyst and an Investment Adviser.

ABML offers a wide range of services including securities broking, portfolio management services, depository and e-insurance repository services. It is also engaged in the distribution of other financial products.

Aditya Birla Money Ltd has built a pan India distribution network of over 41 branches and 807 franchisee offices spread across the states of Andhra Pradesh, Chandigarh, Rajasthan, Chhattisgarh, Madhya Pradesh, UP, West Bengal, Punjab, Maharashtra, Kerala, Karnataka, Delhi, Gujarat and Tamil Nadu and. The company serves its customer base of around 345,000 traders through online and offline modes. The company has 16,000 employees, over 2,00,000 agents / channel partners.

Key Facts About Aditya Birla Money Ltd

  • Over 25 years of trading experience, since 1994
  • Part of Aditya Birla group
  • Member of BSE, NSE, SEBI, NSDL and CDSL
  • Client base of around 345,000 traders
  • Offers trading, depository, PMS and e-insurance repository services
  • 40+ branches and 800+ franchisee offices across India
  • 16,000+ employees, 2,00,000+ agents / channel partners

Zerodha (India's Best & No. 1 Broker)

  Special Offer - Free Equity Delivery and Mutual Funds

  • Brokerage-free equity delivery trades.
  • Brokerage-free Direct Mutual Fund.
  • Pay ₹20 per trade for Intraday & F&O.
  • The best trading platform in India.

Open Instant Demat Account Read Reviews

Zerodha (Trade with the best stock broker)

Special Offer - Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today.


Aditya Birla Money Online Account Opening

Aditya Birla Money offers a trading and a demat account (2-in-1 account) to trade at BSE, NSE, and MCX. You can open a trading-and-demat account with the company in 3 convenient ways:

  1. Instant Paperless Account Opening (Online eKYC and Aadhar eSign)

Instant paperless trading and demat account opening facility are available if you are eKYC compliant and your Aadhar number is linked to your existing mobile phone number. This is a paperless account opening process. All you need is PAN Card, Aadhar Card, Scanned copy of Cancelled Cheque leaf, Income Proof (for Derivatives trading) e.g Bank Statement and a Passport size Photograph.

  1. Visit ABML Branch

ABML has over 40 branch offices located across India. You can visit any of the branches near you to open an account with the company.

  1. Contact Customer Support

You can also request for account opening to the customer service. Call and send an email to the customer care and the executives will contact you to complete the account opening formalities.


Aditya Birla Money Trading Software (Aditya Birla Money Trading Platforms)

Aditya Birla Money offers web-based as well as a mobile platform to their clients. It also offers good trading tools for research and analysis of stocks.

Express Trade- Desktop Trading Software

Express Trade is a fast, unique and feature-rich online desktop trading software for active traders. It is packed with many essential features like access to multiple exchanges and trade in multiple segments, Live price quotes, Advanced Charting, Open interest bar and Real-Time Portfolio Tracker.

Mobile Invest- Mobile Trading App

Mobile Invest is a premium trading application for mobile users which allows a trader to execute trades on the move as well as access stock market news, currencies, commodities, quotes of NSE & BSE and many more updates instantly. The app is voice-enabled and customers can place buy/sell orders with a single swipe.

ABTrade Platform- Web-based Trading Platform

It a comprehensive analytical solution that offers traders with real-time insights from the financial markets. It provides fundamental data for various asset classes and detailed analytics at the portfolio, brokerage and user framework level. Some of the major features of the platform are Option strategy trading tool, Consensus-Based Research (CBR), In-depth Stock Information and portfolio performance tracking facility from anywhere, anytime.

Portfolio Tracker

It is an integrated real-time Portfolio Tracker that allows traders to track and trade from a single interface. Other features of the tool include the facility to place orders, compare investments, access to reports on Sector-wise gain/loss, Profit & Loss, Capital Gains and Dividends. Customers can also monitor and compare the current NAV of different mutual funds.

Aditya Birla Money Trade Metri(S)Ks

It is an online trade analytics tool that conducts an in-depth analysis of your trading patterns using scientific parameters. It benchmarks your trade parameters against the best practices to help you make better trading decisions. The tool provides data on profit/loss trades, average profit per trade, the average loss per trade and insights into trade margin utilisation.

In addition to good trading platforms and tools, ABM also offers a free Call-and-Trade facility wherein customers can call and place an order request over the phone. The Call-and-Trade facility is available between 9 am to 11:30 pm.

 

Visit Aditya Birla Money Trading Software Review for more detail.

Zerodha (Trade with the best stock broker)

Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today.

Aditya Birla Money Pros and Cons


Aditya Birla Money Pros (Advantages)

The following are the advantages of Aditya Birla Money. You must read Aditya Birla Money advantages and disadvantages before opening an account with Aditya Birla Money. Aditya Birla Money pros and cons help you find if it suits your investment needs.

  • Instant Paperless Account Opening facility
  • ABM offers 2 in 1 account which is Trading cum Demat account
  • ABM offers services like online investment in mutual funds
  • No Call and Trade charges
  • Fund transfer facility available from more than 11 banks
  • ABM offers Portfolio Tracker which is one stop shop for your entire portfolio
  • Widespread physical presence with 40+ branches and 800+ franchisee offices across India
  • Offers good trading platforms and tools

Aditya Birla Money Cons (Disadvantages)

The following are the cons of Aditya Birla Money. Check the list of Aditya Birla Money drawbacks.

  • Doesn't offer IPO application services

Aditya Birla Money Margin Exposure

Aditya Birla Money margin for intraday trading is up to 20% of trade value (max 5x leverage) based on the stock. Aditya Birla Money F&O intraday trading margin is 1.3x across Equity, Currency, and Commodity trading at BSE, NSE, and MCX. There is no additional margin offered for Aditya Birla Money F&O carry forward positions and equity delivery trades.

SegmentMarginLeverage
Equity Delivery100% of trade value1x
Equity IntradayUp to 20% of trade value5x
F&O (Equity, Currency and Commodities)100% of NRML margin (Span + Exposure)1x

Aditya Birla Money Ratings

Overall Rating Rated 3.0 stars 3.0/5
Fees Rated 3.3 stars 3.3/5
Brokerage Rated 3.2 stars 3.2/5
Usability Rated 3.3 stars 3.3/5
Customer Service Rated 2.9 stars 2.9/5
Research Capabilities Rated 3.7 stars 3.7/5

Based on 29 Votes by Aditya Birla Money Customers

Do you trade with Aditya Birla Money? Rate Aditya Birla Money


Aditya Birla Money Complaint

The number of Aditya Birla Money customer complaint received by the exchanges. The Aditya Birla Money consumer complaint report helps understanding the Aditya Birla Money Ltd quality and relibility of service.

Exchange Financial Year Number of Clients* Complaints** %
NSE 2022-23 69,548 11 0.02%
NSE 2021-22 68,292 58 0.08%
BSE 2021-22 16,712 4 0.02%
NSE 2020-21 55,562 75 0.13%
BSE 2020-21 16,293 2 0.01%
NSE 2019-20 43,387 32 0.07%
BSE 2019-20 16,123 5 0.03%
NSE 2018-19 41,090 63 0.15%
BSE 2018-19 13,754 4 0.03%
NSE 2017-18 54,857 48 0.09%

* The number of active customers reported by the broker.

** The total number of complaints received against the broker at the given exchange.

Visit Aditya Birla Money Complaints at BSE, NSE and MCX for detail report.

Zerodha (Trade with the best stock broker)

Special Offer - Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today.


51 Comments

51. Ambar Nagrali   I Like It. | Report Abuse |   Link | Sep 30, 2022 12:56:34 AM Reply
New Mobile apps very very fruitful with BO, CO Etc.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Excellent
Customer Service - Excellent
Overall Experience - Excellent
50. Gandhari Vohra   I Like It. | Report Abuse |   Link | Jun 18, 2022 12:54:54 PM Reply
Brokerage & Annual Maintanance Charge is 👍. Customer service is very poor. There is many opportunities to developed their Mobile App,‍ although mobile apps is very easy to use.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Above Average
Customer Service - Above Average
Overall Experience - Above Average
49. Tripti   I Like It. | Report Abuse |   Link | Jun 8, 2022 2:49:23 PM Reply
Extremely untrained and incompetent staff . Provided wrong info at the time of account opening. Provided wrong POA format for to which I lost a month of trading and suffered losses .
Customer care support also very poor .

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Average
Research Capabilities - Average
Customer Service - Very Poor
Overall Experience - Very Poor
48. Gagan Kr. Hore   I Like It. | Report Abuse |   Link | Jun 2, 2022 7:12:06 PM Reply
Website Usability is very workable than Mibile Invest App. There are lots of opportunity to develop the research tips. Customer service should be developed more.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Above Average
Customer Service - Average
Overall Experience - Above Average
47. Ganeshan T.   I Like It. | Report Abuse |   Link | Jun 1, 2022 12:31:15 AM Reply
Recently, there is created some problem to payout money, i. e., if I withdraw 17k/- at a chance & pkace payout order, then 12k/- is transferred to my SB A/c. After that, I have to placed new Payout for transfer the remaining 5K/-. Please tc this matter ABML. Except this, ABML is one of the good broker.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Excellent
Customer Service - Above Average
Overall Experience - Excellent
46. Parvin Sultana Lagheri   I Like It. | Report Abuse |   Link | May 28, 2022 11:25:43 PM Reply
The Web Trading Application is much better than Mobile Invest Apps. Web Trading Application is designed very carefully for Expert Level Trader & It is very fast. Mobile Invest App & Customer Service facility should be more developed.Although Recently BO, CO is included in their order system. GTD/VTD should be provide.
45. Mrs. Pitambari Nagra   I Like It. | Report Abuse |   Link | May 12, 2022 12:01:29 PM Reply
Brokerage, AMC, Website Facility is very aweful. But they should be developed their Research-Tips & customer service. There is no dedicated RM facility. Here I've subscribed flat-20 Plan. Although Mobile Invest App is on an average trading App in spite of this, the 'Trade Express', the desktop trading app is one of the smart trading app. 'Trade40X' name should be replaced as 'CO' i. e., Cover Order'.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Above Average
Customer Service - Above Average
Overall Experience - Excellent
44. KAMAKHYA KANT   I Like It. 1 | Report Abuse |   Link | Mar 1, 2022 3:40:38 PM Reply
आदित्य बिरला मनी लिमिटेड मैं ब्रोकरेज कैलकुलेटर उपलब्ध नहीं है जिस वजह शेर खरीद-फरोख्त में कैलकुलेट ब्रोकरेज करना कठिन होता है
ब्रोकरेज रेट .30% इंट्राडे ब्रोकरेज .3% चार्जेज लेते हैं बावजूद टोटल ब्रोकरेज कमिशन चार्जेस कहीं ज्यादा है
मैंने टाटा पावर शेयर @ 254/35 x 10 = 2543.50
कुल परचेज अमाउंट भुगतान 2605.61-2543.50=62.11 हमें ब्रोकरेज के रूप में 10 शेयर पर
62.11 ऐसे भुगतान करना पड़ा।
43. Yash Agarwal   I Like It. | Report Abuse |   Link | Feb 18, 2022 2:43:28 AM Reply
Please don't make the mistake of opening account here.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
42. D DAMU RAJU   I Like It. | Report Abuse |   Link | Feb 15, 2022 10:10:55 PM Reply
.

Ratings:

Brokerage - Average
Account Maintenance Fees - Below Average
Website Usability - Above Average
Research Capabilities - Above Average
Customer Service - Above Average
Overall Experience - Above Average
41. devang doshi   I Like It. | Report Abuse |   Link | Jan 11, 2022 11:28:57 AM Reply
Does the Birla money team even see what their competition does? how good their services are? and i mean any competition not necessarily the top brokers, it seems a bunch of unqualified unachs are running the show here, its shocking that a brand as big as Birla has a company which is as pathetic, and pathetic in all aspects, customer support, brokerage, research and the entire trading experience!!!
its a 0/10 ..

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
40. Neelam Kurankar   I Like It. | Report Abuse |   Link | Dec 14, 2021 11:39:13 AM Reply
Stopped using this garbage within 3 months, its really bad,the product is tacky, research is pathetic, customer support is ok but you have much better options available in the market.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
39. Nisha Kothari   I Like It. | Report Abuse |   Link | Oct 1, 2021 4:02:40 AM Reply
Extremely disappointed with their customer support, I'm paying higher than usual brokerage with an expectation of better service, they take 5 days to transfer money back into account, do u use my money for five days post j request withdraw? Their mobile app is not good either, and research?????? Less I say the better, their calls even in this bullish market has been extremely pathetic, I have account with ICICI direct and I humbly suggest everyone to chose broker wisely, don't fall for discount broking and nor for such companies like Aditya birla..

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
38. Dr. Mohit   I Like It. | Report Abuse |   Link | Aug 27, 2021 12:53:48 PM Reply
Its official, Aditya Birla Money is the lowest rated broker on Chittorgarh as well as on PLAYSTORE, imagine how these incompetent jokers are tarnishing the Birla legacy, the entire management must be sacked alongwith joker product people for screwing the experience of investors. at a time when the client base of every broker has gone up 10x aditya birla has shrunk, I fear this company may see the same fate as that of Idea, create a good product, improve the client experience, tale client feedbacks ...hope someone reads the posts on this page and takes it to the people who matter

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
37. RAJNI GHANGAR   I Like It. | Report Abuse |   Link | Jul 11, 2021 9:14:09 PM Reply
ABML is awesome except Customer Service. Charges, trading app's technology, brokerage, AMC etc. are very suitable for a trader as well as invester. I'm an experienced trader from 2007. I had used lots of brokers. After that, I suggest to all to use the ABML for trading as also as investing.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Excellent
Customer Service - Above Average
Overall Experience - Excellent
37.1. Micheal Atherton   I Like It. | Report Abuse |   Link | Aug 25, 2021 12:13:27 PM
abbey fuddu birla employee, farzi post daalna bandh kar
36. Joyson T   I Like It. | Report Abuse |   Link | Aug 25, 2021 12:10:24 PM Reply
I'm surprised how theyre still surviving, anything and everything about this company is appalling, its one thing to pay higher brokerage nut the experience inturn is worst, their product is poosibly the dumest in industry, research offering are HORSE* HIT, customer support is good but then thats possible because they have no customers, THIS COMPANY NEEDS AN OVERHAUL, GET BETTER ANALYSTS, PRODUCT GUYS IF YOU WANNA SURVIVE OR BE READY TO BE IDEA 2.0

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
35. Nnn   I Like It. | Report Abuse |   Link | Aug 23, 2021 12:45:46 AM Reply
Good account opening experience. Mobile app is easy to login and use. Different plans as per user requirements

Ratings:

Brokerage - Above Average
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Excellent
Customer Service - Average
Overall Experience - Above Average
34. Farhan Azmi   I Like It. | Report Abuse |   Link | Aug 13, 2021 12:25:51 PM Reply
arrey hahaha..they still exist is the biggest joke..this is the worst broker of india, wonder how many clients are still active with these jokers, their product is just too bad to even comment, the overall experience is lame & so is their product marketsmojo

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Research Capabilities - Very Poor
Customer Service - Average
Overall Experience - Very Poor
33. Rambha Pagaria   I Like It. | Report Abuse |   Link | Jul 12, 2021 8:17:17 PM Reply
Excellent Brokerage, AMC, Web usability, Research Capabilities except Poor Customer Service is called Aditya Birla Money Limited.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Above Average
Customer Service - Above Average
Overall Experience - Excellent
32. AVIJIT SEN   I Like It. | Report Abuse |   Link | Jun 25, 2021 10:23:51 PM Reply
I'm experienced trader. I have used many Full-Service broker for trading. Only, ABML is satisfied to me. Fees structure is very beautiful & reasonable. There are many awesome plans. You can choice any of them. 5Yrs. free AMC, Lifetime free AMC, Flat rate etc. plans are exist in ABML. Their Apps is also nice. GTC/GTT tools is not here. If you want to take RM facility, then please avoid ABML. There are no RM facility. Research quality is very high. ABML provides very transparent Financial statement. No hidden cost is shown in my Fin. Statement last 6 years. Customer Support is not very good during the time of COVID-19. In spite of this, I always prefer ABML as a Full-Service broker.

Ratings:

Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Research Capabilities - Excellent
Customer Service - Above Average
Overall Experience - Excellent

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