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ICICI Direct
ICICI Direct is one of the largest retail stock brokers in India. It is part of the ICICI Group. It offers online trading and investment services to over 50 lakhs customers. The services offered include equity, commodity, and currency trading at BSE, NSE, and MCX. The company also offers Mutual Fund & IPO, Fixed deposits, Bond, NCD, wealth products, Home Loans, Loans against Securities, etc.
ICICI Direct's most popular service is its 3-in-1 account, which includes ICICI Bank Account, ICICI ... 
Groww
Groww is a Bangalore based broker offering online flat fee discount brokerage services to invest in Equity, IPO, and Direct Mutual Funds. Groww is the brand name for Nextbillion Technology Private Limited who is a SEBI registered stockbroker and a member of NSE and BSE.
Established in 2016, Groww initially started as a direct mutual fund investment platform. In the mid-2020s, Groww expanded its product offering to include Equity trading. The company also offers Digital gold, US Stocks, and Fixe...
Incorporated in 2000, ICICI Direct is a Full Service Broker. It offers trading at BSE, NSE. It has 154 branches across India. Incorporated in 2016, Groww is a Discount Broker. It offers trading at NSE and BSE. It has 0 branches across India.
| ICICI Direct | Groww | |
|---|---|---|
| Type of Broker | Full Service Broker | Discount Broker |
| Exchnage Membership | BSE, NSE | NSE and BSE |
| Account Type | ICICI Neo Plan | Standard Plan |
| Year of Incorporation | 2000 | 2016 |
| Number of Branches | 154 | 0 |
ICICI Direct trading account opening charges is Rs 0 while Groww account opening changes is Rs 0. ICICI Direct Demat Account AMC Charges is Rs 300 (from 2nd year) and Groww Demat Account AMC Charges is Rs 0.
| ICICI Direct | Groww | |
|---|---|---|
| Trading Account Opening Charges | Rs 0 | Rs 0 |
| Trading Account AMC Charges | Rs 0 | Rs 0 |
| Demat Account Opening Charges | Rs 0 | Rs 0 |
| Demat Account AMC Charges | Rs 300 (from 2nd year) | Rs 0 |
ICICI Direct brokerage charges for equity is 0.55% and intraday is Rs 20 per order whereas Groww brokerage charges for equity is Rs 20 per executed order or 0.05% whichever is lower and intraday is Rs 20 per executed order or 0.05% whichever is lower.
| ICICI Direct | Groww | |
|---|---|---|
| Account Type | ICICI Neo Plan | Standard Plan |
| Fixed Charges | NA | NA |
| Equity Delivery | 0.55% | Rs 20 per executed order or 0.05% whichever is lower |
| Equity Intraday | Rs 20 per order | Rs 20 per executed order or 0.05% whichever is lower |
| Equity Futures | Rs 0 (Free) | NA |
| Equity Options | Rs 20 per order | NA |
| Currency Futures | Rs 20 per order | NA |
| Currency Options | Rs 20 per order | NA |
| Commodity Futures | Rs 20 per order | NA |
| Commodity Options | Rs 20 per order | NA |
| Special Offer | Special Offer: ICICIDirect Neo Plan - Flat Rs 20 per trade brokerage (Intraday and F&O) + Free Account Opening + Get funds in 30 minutes from sell orders + Free trading tips. Open Instant Account Now
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| ICICI Direct | Groww | |
|---|---|---|
| Account Type | 3-in-1 Account (I-Secure Plan) | Standard Plan |
| Fixed Charges | NA | |
| Equity Delivery | 0.55% | Rs 20 per executed order or 0.05% whichever is lower |
| Equity Intraday | 0.275% | Rs 20 per executed order or 0.05% whichever is lower |
| Equity Futures | 0.05% to 0.03% | NA |
| Equity Options | Rs 95 to Rs 35 per lot | NA |
| Currency Futures | 0.050% to 0.030% | NA |
| Currency Options | Rs 25 to Rs 10 per lot | NA |
| Commodity Futures | NA | NA |
| Commodity Options | NA | NA |
| ICICI Direct | Groww | |
|---|---|---|
| Account Type | I-Saver Plan | Standard Plan |
| Fixed Charges | NA | |
| Equity Delivery | 0.75% to 0.25% | Rs 20 per executed order or 0.05% whichever is lower |
| Equity Intraday | 0.75% to 0.25% | Rs 20 per executed order or 0.05% whichever is lower |
| Equity Futures | 0.05% to 0.03% | NA |
| Equity Options | Rs 95 to Rs 65 per lot | NA |
| Currency Futures | 0.05% to 0.03% | NA |
| Currency Options | 0.25 to Rs 65 per lot | NA |
| Commodity Futures | NA | NA |
| Commodity Options | NA | NA |
| Minimum Brokerage | Rs 35 per trade | Rs 20 or 0.05% per executed order |
| Other Charges | Margin Trading Interest: 0.025% Per day | Physical Contract Note: Rs 20 + Courier Charges; Auto square off charges : Rs 50 |
| Call & Trade Charges | Rs 25 per call after first 20 free calls per month | NA |
ICICI Direct transaction charges for options is Rs 5000 per Cr (0.05%) (on premium) while Groww exchange transaction charges for options is NA.
| ICICI Direct | Groww | |
|---|---|---|
| Equity Delivery | NSE Rs 310 per Cr (0.0031%) | BSE Rs 280 per Cr (0.0028%) (each side) | NSE Rs 325 per Cr (0.00325%) | BSE Rs 300 per Cr (0.003%) (each side) |
| Equity Intraday | NSE Rs 310 per Cr (0.0031%) | BSE Rs 280 per Cr (0.0028%) (each side) | NSE Rs 325 per Cr (0.00325%) | BSE Rs 300 per Cr (0.003%) (each side) |
| Equity Futures | Rs 180 per Cr (0.0018%) | NA |
| Equity Options | Rs 5000 per Cr (0.05%) (on premium) | NA |
| Currency Futures | Rs 120 per Cr (0.0012%) | NA |
| Currency Options | Rs 5000 per Cr (0.05%) (on premium) | NA |
| Commodity | NA | NA |
ICICI Direct provides the margin of Upto 25x for intraday trades whereas the Groww margin for intraday cash is Up to 8x (based on the stock).
| ICICI Direct | Groww | |
|---|---|---|
| Equity Delivery | 5x with Interest | 1x (no margin) |
| Equity Intraday | Upto 25x | Up to 8x (based on the stock) |
| Equity Futures | 4x | NA |
| Equity Options | 2x for shorting | NA |
| Currency Futures | NA | NA |
| Currency Options | NA | NA |
| Commodity Futures | NA | NA |
| Commodity Options | NA |
The trading platforms offered ICICI Direct include ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App. Groww offers Groww trading software.
| ICICI Direct | Groww | |
|---|---|---|
| 3 in 1 Account |  |
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| Charting | |
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| Automated Trading | |
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| SMS Alerts | |
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| Online Demo | |
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| Online Portfolio | |
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| Margin Trading Funding | |
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| Margin Against Shares (Equity Cash) | |
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| Margin Against Shares (Equity F&O) | |
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| Trading Platform | ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App | Groww |
| Intraday Square-off Time | 3:30 PM | 3:10 PM |
| Other Features | Bullet Trading, Can trade in 32 exchanges through Saxo Trader | |
| Referral Program |
ICICI Direct is rated 2.4 of 5 based on 441 customer reviews whereas Groww is rated 3.7 of 5 based on 19 customer reviews.
| ICICI Direct | Groww | |
|---|---|---|
441 Customer Reviews  |
19 Customer Reviews |
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| Broker Rating | ICICI Direct is rated 2.4 of 5 based on 441 customer reviews | Groww is rated 3.7 of 5 based on 19 customer reviews |
| ICICI Direct Enquire | Groww Enquire | |
|---|---|---|
| Contact Broker |
ICICIDirect Neo Plan - Flat Rs 20 per trade brokerage (Intraday and F&O) + Free Account Opening + Get funds in 30 minutes from sell orders + Free trading tips. Open Instant Account Now |
Leave your contact information and we will get in touch with you.... |
| ICICI Direct | Groww | |
|---|---|---|
| Stock / Equity | |
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| Commodity | |
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| Currency | |
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| IPO | |
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| Mutual Funds | |
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| Bond / NCD | |
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| Debt | |
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| Other Investment Options | Equity, Derivatives, Currency, Mutual Funds, ETF, Insurance, FD/Bonds, Loans, Tax, ELocker, NPS | Digital Gold, US Stocks, Fixed Deposits |
| ICICI Direct | Groww | |
|---|---|---|
| Bracket Order | |
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| Cover Order | |
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| Buy Today Sell Tomorrow (BTST) | |
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| Sell Today Buy Tomorrow (STBT) | |
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| After Market Order(AMO) | |
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| Good Till Cancelled (GTC) | |
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| ICICI Direct | Groww | |
|---|---|---|
| Daily Market Report | |
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| Free Tips | |
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| Quarterly Result Analysis | |
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| News Alerts | |
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| ICICI Direct | Groww | |
|---|---|---|
| Casual Investor | |
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| Active Investor | ||
| Trader |
| ICICI Direct | Groww | |
|---|---|---|
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| Reviews | Groww is a Bangalore based broker offering online services to invest in Equity, IPO, and Direct Mutual Funds. Groww is registered with SEBI as a stock broker in the name of NextBillion Technology Limited. Groww is also a member of the NSE, BSE, and CDSL depository. Groww is an online discount broker with a simple pricing model based on a flat fee. The company charges a lower of Rs 20 or 0.05% per executed trade and offers Free Mutual Fund services with no charges in investing or redemption of mutual funds. The account opening with Groww is also free with no maintenance charges. It does not offer any tips, recommendations, and research services. Groww offers its trading platform called Groww on web and mobile app to enjoy a seamless trading experience for its investors. |
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| Promo / Offers | ICICIDirect Neo Plan (Discount Brokerage)Open a 3-in-1 account with Neo Plan for:
Interested in opening a trading account? Open Instant Account Now |
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