Edelweiss - Safe, Reliable & Trustworthy Broker


9.25% 142,261 Clients

Edelweiss Broking Limited is a trusted name in the stock broking industry as it is a part of Edelweiss Group, a leading diversified financial services company, low client to complaint ratio, no major regulatory violations and strong footprint across India.

Edelweiss Broking Limited is a Mumbai based full-service stock broking company. It serves over 1.3 lakh active clients providing them trading and investment services in Equity, Currency, Commodities, Futures & Options, Mutual Funds and IPOs etc.

Edelweiss is a SEBI registered broker and is a member of NSE, BSE and MCX. The company's transactions are regularly audited by SEBI and stock exchanges. In addition to that, its parent company being a listed company is rigorously audited and is answerable to its shareholders, investors and Board of Directors.


About Edelweiss Broking

The following are key facts you should know about Edelweiss. The data is as of May 03, 2020:

  • Part of Edelweiss Group.
  • Full-service broker offering a wide range of brokerage plans.
  • The discount brokerage plan offers trading at flat ₹10 per executed order brokerage across the trading segments.
  • Free research, trading tips, and recommendations.
  • Excellent mobile application, website & desktop trading software for trading.
  • Pan India presence through branches and franchises.
  • Offers Relationship managers and add-on services like PMS.

Why Edelweiss Broking is safer than other brokers?

  1. Strong Parent Company

    Edelweiss Broking is a part of Edelweiss Group, a publicly-traded company that has been in the business for 25+ years. The publicly-traded companies are regularly monitored by various regulators and their books are open for scrutiny. They have to announce all major business decisions and publish their financial details as per the guidelines. Also, listed companies stress on good corporate governance, quality of the management and fair business practices as these are key factors for the performance of the stock in the market.

  2. Vision Of The Management

    The stock brokerage space was disrupted with the arrival of discount stock brokers like Zerodha, Edelweiss and Prostocks etc. These companies ate into the market space of traditional full-service brokers with attractive low brokerage plans. While some traditional brokers have continued to remain the same and are losing customers, others have adopted the discount brokerage model. The management of Edelweiss Broking responded uniquely to the disruption by offering flat brokerage (one of the most competitive brokerage plans) and excellent online trading platforms. However, they continued with traditional broking services like research, Relationship Managers and branch offices etc., and offer these services at additional cost to flat-fee plan customers who want to avail it and add to the company's revenues.

  3. No client securities in the pooled account

    Edelweiss Broking doesn't keep customer securities in its own pooled account. Opening the demat account is mandatory/ Shares are instantly credited in the demat account once the trade is cleared.

  4. Simple Pricing Model (Edelweiss Lite)

    Edelweiss offers a Lite plan which offers flat Rs 10 per trade brokerage across the segment and exchanges. This plan is very easy to understand. It removes surprises in the trading cost.

  5. Technology-Focused Company

    Edelweiss offers a hybrid business model where customers can trade online as well as by visiting the local office. The company has invested substantially in technology over the years. It has built excellent trading platforms and tools for the customers. With the traders going digital and online services being popular, the company's investments in technology make it future-ready.

  6. Happy Customers

    As of May 2020, Edelweiss has 1.30+ lakhs of active customers and over 30 lakhs or total customers.

  7. Lower Complaints to Active Clients Ratio

    Edelweiss's ratio of complaints to active clients is on the lowest side in comparison to other brokers.


Edelweiss Risks

While Edelweiss brokering is safe broker serving customer for over 25 years, there are few areas of concern a customer should aware of:

  1. Edelweiss Group offers a range of business

    Edelweiss is a large financial services provider with a range of products and services. Edelweiss Broking is a small part of Edelweiss Group. The businesses owned by the group have different risk profiles. Most of them fall in the higher risk category in comparison to the stock broking business. The scale of failure in one such business could impact its brokerage business also.

  2. Margin Funding

    Edelweiss offers margin funding to its customers. Margin funding is considered risky business for stockbrokers where a broker lends the money to traders for the short term.

    Other discount stock brokers like Zerodha and Upstox do not offer margin funding.


Edelweiss Memberships

Edelweiss is registered with SEBI and a member of leading stock exchanges like NSE, BSE, MCX and AMFI. Edelweiss is also a DP (Depository Participant) with NSDL and CDSL.

Edelweiss's various membership details are as follows:

  • Edelweiss Broking Ltd.: SEBI Registration no.: INZ000005231
  • NSDL: IN-DP-NSDL-314-2009
  • AMFI Regn No: 70892

Conclusion

Edelweiss Broking is a safe and trusted stock broker in India. The company enjoys the trust of its customers due to its strong brand, the vision of the management, quality services and its flexible brokerage plans. As a customer, you can rely on the company to be fair and adhere to all regulatory guidelines.

Must Read:

Edelweiss Special Offer

Edelweiss Lite (Discount Brokerage Plan) + Free Trading & Demat Account (for limited time only)

Edelweiss offers FREE Trading + Demat Account. Get a discount trading plan offering trading @ ₹10 per order flat rate. Save over 60% on brokerage in comparison of other full-service brokers.

This is a limited time offer. Simply leave your contact information with us and Edelweiss representatives will contact you.

Frequently Asked Questions

  1. 1. How is Edelweiss Trading Account?

    Edelweiss is among the leading full-service stock brokers in India since 2006. The Edelweiss trading account is an excellent choice for many reasons such as:

    • No account opening fees, other stock brokers charge between ₹300 to 600 for account opening.
    • 1st-year demat account AMC is free
    • Access to both online and offline services
    • You get to choose between fixed brokerage and percentage-based plans. The fixed brokerage of ₹10.00 / executed order is one of the lowest in the industry.
    • Trade across Equity, Currency, Futures & Options, Mutual Funds, and IPOs from one single account
    • Quick online account opening facility
    • Offers branch services in 475+ branches in 200 locations across India
    • Free Call n Trade facility on Edelweiss Elite Plan

     

     

  2. 2. Is Edelweiss an Indian company?

    The Edelweiss Broking Ltd is an Indian company founded by Rashesh Shah and Venkat Ramaswamy in 2008. It is part of the Edelweiss Group and is headquartered in Mumbai. Edelweiss websites are www.edelweissfin.com and www.Edelweiss.in.

    Edelweiss Group has partnerships with foreign companies in areas like insurance. Edelweiss Tokio Life Insurance Limited is a joint venture between Edelweiss Financial Services Ltd. and Tokio Marine Holdings Inc., one of the oldest and largest insurance companies in Japan.

     

     

  3. 3. Who is the owner of Edelweiss?

    Edelweiss Broking Limited is a part of the Edelweiss group. The company was founded by Rashesh Shah and Venkat Ramaswamy in 1995.

    Edelweiss Financial Services Ltd Shareholding

    • Promoter: 32.88%*
    • Mutual Fund: 2.10%
    • Domestic Institutional: 4.55%
    • Foreign Institutional: 31.05%
    • Other Parties: 31.51%

    *Pledged Promoter Holdings: 6.21%

     

     

  4. 4. Is Edelweiss trusted?

    Yes, Edelweiss is a trusted stock broker offering its services since 2006. Edelweiss Securities is part of well known Edelweiss Group, a diversified financial service provider.

    Here are a few facts which make Edelweiss trustworthy:

    • In the stock broker business since 2006.
    • SEBI registered broker
    • Member of BSE, NSE and MCX exchanges.
    • No major violations reported in the audits by the stock exchanges so far.
    • Part of the Edelweiss group which has been in business since 1995.

     

     

  5. 5. Is Edelweiss SEBI registered?

    Yes, Edelweiss is a SEBI registered stock broker and SEBI registered depository participant. Edelweiss SEBI Registration No. is INZ000005231 (as Edelweiss Broking Limited). The company is also a member of NSE, BSE, MCX, NCDEX stock exchanges and NSDL depository.

     

     

Contact Edelweiss / Request Call Back

[Full-service Discount Brokerage Plan] Trade @ flat ₹10 per order. Get free trading and demat account. Request a Callback.

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Information on this page was last updated on Sunday, June 21, 2020


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