Free Trading + Demat Account

ICICIDirect Customer Reviews, Complaints and Feedback (Page 2)


5.81% 878,884 Clients

ICICIdirect is a retail trading and investment service from ICICI Securities, the largest retail stock broker firm in India offering a wide range of investment options to the retail and institutional customers. ICICI Securities is part of ICICI Group, India's top financial service provider offering banking and other financial services. ICICI Securities offers 'online trading and investment' services to over 20 lakhs customers through ICICI Direct (ICICIDirect.com). ICICIDirect.com is the flagsh... ICICIDirect Review
Special Offer: Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. Request a Callback.

ICICIDirect Ratings

Overall Rating Rated 2.4 stars 2.4/5
Fees Rated 2.3 stars 2.3/5
Brokerage Rated 1.7 stars 1.7/5
Usability Rated 3.4 stars 3.4/5
Customer Service Rated 2.8 stars 2.8/5

Based on 404 Votes by ICICIDirect Customers

Do you trade with ICICIDirect? Rate ICICIDirect


618 Comments

Amith
598. Amith  Jan 22, 2019 05:27 Reply
Utterly useless customer service. They don't read the emails properly and just copy paste set templates as replies.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Very Poor
Overall Experience - Very Poor
Raguram
597. Raguram  Jan 19, 2019 06:34 Reply
Exhorbitant cost of transactions.
Excellent user friendly system n website. Support when called is satisfactory

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Average
Overall Experience - Below Average
Saurav Bhattacharyya
596. Saurav Bhattacharyya  Jan 3, 2019 16:53 Reply
Icici direct has fixed a brokerage on statistical analysis of all users and found the on average a client can make a profit of 0.75% on delivery and 0.0006% on intraday Margin+, and fixed such a brokerage which will ensure that all the money a client or trader makes will be given back as brokerage by him to icici direct. If the client makes losses on his trades he will vanish too. Another moolah will come in from the new batch of young trading community....the profit goes on and on.....

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Average
Website Usability - Excellent
Customer Service - Average
Overall Experience - Average
sjfksd
595. sjfksd  Jan 3, 2019 14:17 Reply
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Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
Amit Gupta
594. Amit Gupta  Dec 16, 2018 10:36 Reply
Very high brokerage.
Initially they said they will charge very little brokerage which was 40 paisa per Rs.100 for equity but now it is around 75 paisa per Rs.100
Ramesh KUPPUSAMY
593. Ramesh KUPPUSAMY  Dec 9, 2018 07:36 Reply
yes
Sivashankaran.k
592. Sivashankaran.k  Dec 8, 2018 10:16 Reply
High brokerage and High margins for trading

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Average
Customer Service - Below Average
Overall Experience - Below Average
D.Venkateswara Rao
591. D.Venkateswara Rao  Nov 15, 2018 14:09 Reply
Margin trading or cash trading the brokerage should be limited to 15 if trade value is less than 5000 .We are unable to recover brokerage and trading charged in this fluctuating market apart from trade losses for retail investors.
Below turnover of 2000 the brokerage should be 10 only and other statutory charges should be inclusive to safeguard investors.
This will reduce competition threats in market
If we are getting heavy loss on certain scripts pl advise us personally for r medial action
In the small investors interest.
Pashin Dangore
590. Pashin Dangore  Nov 14, 2018 02:09 Reply
I have been charged very high brokerage on margin trading squared off within 5 minutes also, I am on a bullet brokerage plan. I should not be charged anything. Nobody is there to explain everything properly what works how. I have been learning everything on my own. I am going to discontinue my demat with ICICI direct if I don't get my brokerage again. The double of what I earned has gone in brokerage.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Average
Website Usability - Below Average
Customer Service - Average
Overall Experience - Below Average
Ayush saraogi
589. Ayush saraogi  Nov 5, 2018 23:40 Reply
Apprarently brockrage for intraday is 50 paise, which is double of what core brockrage houses charge for delivery..
ICICI security would die, if it continues to charge such high brockrage

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Average
Customer Service - Very Poor
Overall Experience - Very Poor
Devi Shanker Bisariya
588. Devi Shanker Bisariya  Nov 1, 2018 17:43 Reply
My account is mostly locked when I open for trade.I don't know why so

Ratings:

Brokerage - Average
Account Maintenance Fees - Average
Website Usability - Average
Customer Service - Excellent
Overall Experience - Above Average
Sathyendran S A
587. Sathyendran S A  Sep 6, 2018 23:51 Reply
Research and analysis is very poor. Trading executives are untrained and focusing on only brokerage. No customer care. Non understandable account statements. UN-understandaable deduction from bank. overall no proper accountability.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Above Average
Customer Service - Very Poor
Overall Experience - Below Average
Saurav Bhattacharyya
586. Saurav Bhattacharyya  Sep 6, 2018 12:17 Reply
Very poor call & trade services, their call center employees are not up to the mark, particularly the men/boys. Brokerage charges are exorbitantly high. Some schemes of prepaid brokerages are too high and includes 18% GST for what ? A bad experience.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Excellent
Customer Service - Very Poor
Overall Experience - Below Average
Dhaneesh Kumar P
585. Dhaneesh Kumar P  Aug 28, 2018 00:14 Reply
Penny stocks.. They have really bad t&c

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Excellent
Customer Service - Excellent
Overall Experience - Very Poor
Ram Prasad Koka
584. Ram Prasad Koka  Aug 26, 2018 11:54 Reply
The brokerage charges are on higher side, yearly maintenance fee can also be brought down.

Ratings:

Brokerage - Below Average
Account Maintenance Fees - Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Above Average
Mony Kunjumon
583. Mony Kunjumon  Aug 11, 2018 23:42 Reply
User Experience is good but expenses at ICICIdirect beat the purpose of investment and savings.

Ratings:

Brokerage - Average
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Average
Vatsal Solanki
582. Vatsal Solanki  Aug 8, 2018 17:39 Reply
waste service, poor Customer Service      , very high Brokerage

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
Naveen Alagh
581. Naveen Alagh  Aug 2, 2018 09:35 Reply
The website is very user friendly and one the best, technically speaking. However, the charges are high and need to be rationalized.

Ratings:

Brokerage - Average
Account Maintenance Fees - Average
Website Usability - Excellent
Customer Service - Above Average
Overall Experience - Above Average
T.Mohan Reddy
580. T.Mohan Reddy  Aug 2, 2018 17:18 Reply
Good Day Ours Faithfully,
Prabahar P M
579. Prabahar P M  Jul 20, 2018 19:04 Reply
Likes: Portfolio data, VTC, SMS service, 3 in 1 Account
Dislikes: Heavy brokerage, Above average maintenance charge, Desktop trading platform

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Average

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