Sheela Foam Ltd IPO (Sheela Foam IPO) Detail

Nov 29, 2016 - Dec 1, 2016

Incorporated in 1971, Sheela Foam Ltd is a leading manufacturer of mattresses and other foam-based home comfort products in India. They sell their products under the brand Sleepwell, Feather Foam, and Lamiflex.

Sheela Foam offers mattresses, pillows, mattress protectors, bolsters, back cushions, sofa-cum beds, bed-sheets, and baby care sheets, as well as furniture cushioning products. Company's products are mainly used in residential purpose, hotels, hospitals, and educational institutions. They sell its products through distributors, retail dealers, and multi-branded outlets, as well as exports its products to approximately 32 countries. They have pan India distribution network that consists of over 100 exclusive distributors, over 2,000 exclusive retail dealers and over 2,500 multi-brand outlets, as on March 31, 2016

Competitive Strengths:

1. Well recognised and established brand built over consistent quality and innovation
2. Extensive and well developed pan-India salesand distribution network
3. Quality manufacturing capabilities and technological innovation
4. Integrated operations and economies of scale
5. Well qualified and professional management

Company Promoters:

The Promoters of the Company are:

1. Ms. Sheela Gautam;
2. Mr. Rahul Gautam; and
3. Polyflex Marketing Private Limited.

Company Financials:

Summary of financial Information
Particulars For the year/period ended (in Rs. Million)
31-Mar-16 31-Mar-15 31-Mar-14 31-Mar-13 31-Mar-12
Total Assets 6460.08 5396.71 4706.02 4275.72 3843.92
Total Revenue 12862.71 11501.36 10106.19 8977.91 7452.89
Profit After Tax (PAT) 902.20 344.40 250.05 240.33 81.12

Objects of the Issue:

The objects of the Offer are to:

1. Achieve the benefits of listing the Equity Shares on the Stock Exchanges;
2. Enhance visibility and brand name and provide liquidity to the existing shareholders.

Sheela Foam IPO Details

IPO Opening DateNov 29, 2016
IPO Closing DateDec 1, 2016
Issue TypeBook Built Issue IPO
Face Value₹5 per equity share
IPO Price₹680 to ₹730 per equity share
Market Lot20 Shares
Min Order Quantity20 Shares
Listing AtBSE, NSE
Issue Size6,986,301 Eq Shares of ₹5
(aggregating up to ₹510.00 Cr)
Offer for Sale[.] Eq Shares of ₹5
(aggregating up to ₹510.00 Cr)

Sheela Foam IPO Tentative Timetable

The Sheela Foam IPO open date is Nov 29, 2016, and the close date is Dec 1, 2016. The issue may list on Dec 9, 2016.

IPO Open DateNov 29, 2016
IPO Close DateDec 1, 2016
Basis of Allotment DateDec 6, 2016
Initiation of RefundsDec 7, 2016
Credit of Shares to Demat AccountDec 8, 2016
IPO Listing DateDec 9, 2016

Sheela Foam IPO Lot Size

The Sheela Foam IPO market lot size is 20 shares. A retail-individual investor can apply for up to 13 lots (260 shares or ₹189,800).

ApplicationLotsSharesAmount (Cut-off)

Sheela Foam IPO Subscription Status (Bidding Detail)

The Sheela Foam IPO is subscribed 5.09x times on Dec 1, 2016 18:20. The public issue subscribed 0.44x in the retail category, 14.51x in the QIB category, and 3.35x in the NII category. Check Day by Day Subscription Details (Live Status)

CategoryIPO Subscription








Sheela Foam IPO Prospectus

Sheela Foam IPO Rating

Rating:Rated 4.1 stars

Vote Here ...

Sheela Foam IPO Listing Date

Listing DateFriday, December 9, 2016
BSE Script Code540203
Listing InB Group of Securities
IPO Price₹730 per equity share
Face Value₹5 per equity share

Listing Day Trading Information

IPO Price
Last Trade

Sheela Foam IPO Reviews / Ratings

  • Choice Equity Broking Pvt Ltd - Apply
  • Dilip Davda - Apply
  • Hem Securities - Apply
  • Way2Wealth Securities - Neutral

Company Contact Information

Sheela Foam Ltd
C-55, Preet Vihar,
New Delhi 110 092

Phone: +91 11 2202 6875

Sheela Foam IPO Registrar

Link Intime India Private Ltd
   Link Intime India Private Ltd
   C 101, 247 Park, L.B.S.Marg,
   Vikhroli (West), Mumbai - 400083

Phone: +91-22-4918 6270

Sheela Foam IPO FAQs

  1. What is Sheela Foam IPO?

    Sheela Foam IPO is a main-board IPO of 6,986,301 equity shares of the face value of ₹5 aggregating up to ₹510.00 Crores. The issue is priced at ₹680 to ₹730 per equity share. The minimum order quantity is 20 Shares.

    The IPO opens on Nov 29, 2016, and closes on Dec 1, 2016.

    Link Intime India Private Ltd is the registrar for the IPO. The shares are proposed to be listed on BSE, NSE.

  2. When Sheela Foam IPO will open?

    The Sheela Foam IPO opens on Nov 29, 2016 and closes on Dec 1, 2016.

  3. What is the lot size of Sheela Foam IPO?

    Sheela Foam IPO lot size is 20 Shares and the minimum order quantity is 20 Shares.

  4. How to apply for Sheela Foam IPO?

    You can apply in Sheela Foam IPO online using either UPI or ASBA as payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO application is offered by brokers who don't offer banking services. Read more detail about apply IPO online through Zerodha, Upstox, 5Paisa, Edelweiss, ICICI Bank, HDFC Bank and SBI Bank.

  5. When Sheela Foam IPO allotment?

    The finalization of Basis of Allotment for Sheela Foam IPO will be done on Dec 6, 2016, and the allotted shares will be credited to your demat account by Dec 8, 2016. Check the Sheela Foam IPO allotment status.

  6. When is Sheela Foam IPO listing date?

    The Sheela Foam IPO listing date is on Friday, December 9, 2016.

Sheela Foam IPO Message Board

Ranked Members  Ranked Members

357. CA M&co.Jodhpur |Jan 6, 2017 17:25
ICICI Prudential Life Insurance Company
83.27% delivery today cross touch 52 weak high with huge volume because its strong fundamental and good dividend paying company.
356. IPO aspirant. |Dec 25, 2016 12:22
Should buy divis lab tomorrow on opening?
356.1. AKH |Dec 26, 2016 16:56
IPO Mentor IPO Mentor (900+ Posts, 700+ Likes)
dont buy, experts says it may face import alerts from USFDA
355. VINOD JAIN NICKY |Dec 21, 2016 21:47
354. Mr.IPO |Dec 19, 2016 14:30
if amount is still unlock so, u need to go to your bank branch. they will surely help you to unfreeze the amount.
353. Ankur Goell |Dec 15, 2016 13:26
When is the auction day of Sheela foam? I had short sell delivery obligation of the stock on last Friday. As per my knowledge, today should be auction day.
353.2. Ankur Goell |Dec 15, 2016 17:09
Thanks niyaz ji. Waise aap broker Kon hai agar aap bata Sako. Mera broker zerodha hai aur bol Raha hai ki aaj auction hua Hoga. And wait for end of the day.
353.3. Niyaz varaiya |Dec 15, 2016 17:12
352. EAGLE TRADE |Dec 14, 2016 16:35
PLZ help me all of u

muje SFL me allotment nhi huaa or amount hi unbolck hi h

kya karu plzz help me.
352.2. AKH |Dec 15, 2016 05:57
IPO Mentor IPO Mentor (900+ Posts, 700+ Likes)
Call customer care of your bank
352.3. Deepak Baveja |Dec 15, 2016 08:43
Some time amount is not blocked by the bank. If no allotment means no allotment. Be happy.
351. IPOANALYSIS |Dec 14, 2016 12:48
IPO Guru IPO Guru (1900+ Posts, 1500+ Likes)
All weak hand retailers are almost out.stock in strong hands headed towards 1350 in short term
351.1. AKH |Dec 15, 2016 05:58
IPO Mentor IPO Mentor (900+ Posts, 700+ Likes)
But you says indian stock market is not good than pakistani
351.2. IPOANALYSIS |Dec 15, 2016 12:33
IPO Guru IPO Guru (1900+ Posts, 1500+ Likes)
yes that is true pakistan stock market is among best performer stock market and indian stock market is most underperforming market. do you think its false. please check statistics.

does that mean all stocks in bse and nse would go down.
even when markets are down 500 points there are stocks which are up

your comment makes no sense.

are you talking about stock market or a single stock. foolish
350. SUMIR |Dec 14, 2016 07:54
Follow the link like the page named Start Bloom and get the latest update IPO News.
349. sugreev |Dec 13, 2016 12:16
Top Contributor Top Contributor (200+ Posts, 200+ Likes)
246. P.R.K Dec 7, 2016 5:23:03 PM IST | I Like It. 2 | Report Abuse Reply

GMP 20-22 (BUYER)


GMP 17-18 ( SELLER )
348. Eagleye |Dec 13, 2016 08:59
IPO Guru IPO Guru (5900+ Posts, 19700+ Likes)
I have sold my 100% shares in Sheela Foam .. I believe the IPO game is over in this stock
348.2. BestAnalyst |Dec 13, 2016 11:49
Same here :)
348.3. BestAnalyst |Dec 13, 2016 11:50
Sold all yesterday :)
347. ajinkya kamble |Dec 12, 2016 15:43
i had sell sfl 20 shares at 1008 on friday.
plz can any one explain when the auction will be.
and looking at todays closing how much loss is expected to happen .
347.1. goutam |Dec 13, 2016 08:15
Plz chk broker a day short in cash segment auto sqr up at 3.25 hours
347.2. AKH |Dec 13, 2016 09:05
IPO Mentor IPO Mentor (900+ Posts, 700+ Likes)
Auto square up happen when stock isn''t at circuit limit
Auction will be done on the basis of today''s closing price
346. Gingal |Dec 12, 2016 14:40
I have remained with few shares of Sheela Foam Shares, what is target or should i book profit. pl advise Eagle Eyeji..
346.1. Eagleye |Dec 13, 2016 08:59
IPO Guru IPO Guru (5900+ Posts, 19700+ Likes)
Dear Sir,

I have sold my 100% shares in Sheela Foam .. I believe the IPO game is over in this stock
345. BestAnalyst |Dec 12, 2016 10:03
At 1340 the PE of this company will become 55x.. which will be higher than almost all other listed consumer companies.. which this company may not command, especially because of low growth (FY16 growth was only 9%)...
344. Ipo tracker |Dec 12, 2016 09:56
IPO Mentor IPO Mentor (500+ Posts, 100+ Likes)
Actually only 22.8 lakhs shares are in non qib portion, as retail was subscribed only 0.44 times. Of which 21lakhs+ are already marked for delivery on day one.
343. abhinavgupta |Dec 12, 2016 09:46
Top Contributor Top Contributor (200+ Posts)
Buy it now it may go to 1340 in this week
342. gupa |Dec 12, 2016 09:20
341. BestAnalyst |Dec 12, 2016 08:48
Dream run is over..
341.1. CHD |Dec 12, 2016 08:53
IPO Guru IPO Guru (1100+ Posts, 400+ Likes)
Those who were alert ..... must have unloaded at above 1160 today in the opening trades ....!
340. Cherri |Dec 11, 2016 18:46
Hi All, This is my first message/post in this forum.

As per my understanding/knowledge auction price will be decided based on share movement in next 2 days (T+2 days). The auction is conducted every day between 2:00 pm and 2:45 pm. So in your case it should be on Tuesday 13th December. Exchange will be decided auction price in that time window based on share price.

Auction price range will be 0 20% (+ or -) for the shares which listed under B category which has been told by your broker correctly when share price went up. There is other scenario when stock goes down.
Let us see first scenario:

Case 1: Share price went up
      In your example, you sold 20 shares at 1032. On T+1 day if share price closes at 1100,
      If upper circuit happened on T+2 (will be decided based on T+1 price), then you have to pay 1320 per each share.
      If exchange people buy this share at 1150, then you have to pay 118 rupees as penalty for each share.

Case 2: Share price dropped
      Assume after you sold the share of Sheela @ Rs.1032 the price of Sheela dropped and closed at 1000/- on (T+1,       Monday). On the auction day (T+ 2) if the auction buy price is Rs 980. The client won’t get the benefit of lower auction price as the exchange wants to discourage short delivery. This benefit will be transferred to the Investor Protection Fund.
340.1. CHD |Dec 12, 2016 08:42
IPO Guru IPO Guru (1100+ Posts, 400+ Likes)
Surprising .... it went all the way upo 1162 on opening ..... & then in 5 mins came down by more than Rs 200 ......?
339. Niyaz varaiya |Dec 11, 2016 14:17
I have short 20 shares of sheela at 1032
How much los will i get?
339.1. ANIL VERMA |Dec 11, 2016 16:15
It will be bought in auction on Tuesday by exchane. You may roughly lose Rs 800-900
339.2. Niyaz varaiya |Dec 11, 2016 17:03
Mine broker told i will be given 20% panelty charge. + price differentiation on auction day. Is that true?
338. Gingal |Dec 11, 2016 09:48
Subscribe ipo in full lot message given by Eagleeye men at perfect time. I got 4 lot. Thanx Eagle Eye .
338.1. Gingal |Dec 11, 2016 10:56
Sorry its Eagleeye mem not man
338.2. common man |Dec 12, 2016 09:16
same here .. bought 4 lots only because of mam''s comment else I was going to give it a miss. hats off to accuracy of her predictions !


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