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Crayons Advertising IPO is a book built issue of Rs 41.80 crores. The issue is entirely a fresh issue of 64.3 lakh shares.
Crayons Advertising IPO bidding started from May 22, 2023 and ended on May 25, 2023. The allotment for Crayons Advertising IPO was finalized on Tuesday, May 30, 2023. The shares got listed on NSE SME on June 2, 2023.
Crayons Advertising IPO price band is set at ₹62 to ₹65 per share. The minimum lot size for an application is 2000 Shares. The minimum amount of investment required by retail investors is ₹130,000. The minimum lot size investment for HNI is 2 lots (4,000 shares) amounting to ₹260,000.
Corporate Capitalventures Pvt Ltd is the book running lead manager of the Crayons Advertising IPO, while Skyline Financial Services Private Ltd is the registrar for the issue. The market maker for Crayons Advertising IPO is Ss Corporate Securities.
Refer to Crayons Advertising IPO RHP for detailed information.
| IPO Date | May 22, 2023 to May 25, 2023 |
| Listing Date | June 2, 2023 |
| Face Value | ₹10 per share |
| Price Band | ₹62 to ₹65 per share |
| Lot Size | 2000 Shares |
| Total Issue Size | 6,430,000 shares (aggregating up to ₹41.80 Cr) |
| Fresh Issue | 6,430,000 shares (aggregating up to ₹41.80 Cr) |
| Issue Type | Book Built Issue IPO |
| Listing At | NSE SME |
| Share holding pre issue | 18,000,000 |
| Share holding post issue | 24,430,000 |
| Market Maker portion | 322,000 shares Ss Corporate Securities |
Crayons Advertising IPO offers 6,430,000 shares. 1,222,000 (19.00%) to QIB, 918,000 (14.28%) to NII, 2,138,000 (33.25%) to RII 1,830,000 (28.46%) to Anchor investors.
| Investor Category | Shares Offered |
|---|---|
| Anchor Investor Shares Offered | 1,830,000 (28.46%) |
| Market Maker Shares Offered | 322,000 (5.01%) |
| QIB Shares Offered | 1,222,000 (19.00%) |
| NII (HNI) Shares Offered | 918,000 (14.28%) |
| Retail Shares Offered | 2,138,000 (33.25%) |
| Total Shares Offered | 6,430,000 (100%) |
Crayons Advertising IPO raises Rs 11.90 crore from anchor investors. Crayons Advertising IPO Anchor bid date is May 19, 2023. Crayons Advertising IPO Anchor Investors list
| Bid Date | May 19, 2023 |
| Shares Offered | 1,830,000 |
| Anchor Portion Size (In Cr.) | 11.90 |
| Anchor lock-in period end date for 50% shares (30 Days) | June 29, 2023 |
| Anchor lock-in period end date for remaining shares (90 Days) | August 28, 2023 |
Crayons Advertising IPO opens on May 22, 2023, and closes on May 25, 2023.
| IPO Open Date | Monday, May 22, 2023 |
| IPO Close Date | Thursday, May 25, 2023 |
| Basis of Allotment | Tuesday, May 30, 2023 |
| Initiation of Refunds | Wednesday, May 31, 2023 |
| Credit of Shares to Demat | Thursday, June 1, 2023 |
| Listing Date | Friday, June 2, 2023 |
| Cut-off time for UPI mandate confirmation | 5 PM on May 25, 2023 |
Investors can bid for a minimum of 2000 shares and in multiples thereof. The below table depicts the minimum and maximum investment by retail investors and HNI in terms of shares and amount.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 2000 | ₹130,000 |
| Retail (Max) | 1 | 2000 | ₹130,000 |
| HNI (Min) | 2 | 4,000 | ₹260,000 |
| Lot Size Calculator | |||
The promoters of the Company are Mr. Kunal Lalani, Mrs. Vimi Lalani, and M/s Vimi Investments and Finance Private Limited.
| Share Holding Pre Issue | 99.75% |
| Share Holding Post Issue | 73.50% |
Incorporated in 1986, Crayons Advertising Limited is an Integrated marketing and communications agency. They offer 360-degree solutions to a wide array of clients.
Established with the object and vision to provide advertising solutions, Crayons Advertising has expanded its business horizons continuously during its operations in the industry for over 36 years.
Crayons is one of the few agencies that can truly claim to be fully integrated and independent in providing marketing and communications solutions. It has provided a wide area of scope of work being offered and provided to its clients.
They offer world-class creative, exceptional brand marketing strategy, pragmatic online & offline media planning & buying, cutting-edge digital expertise, on-ground & virtual activation capabilities, and design solutions that help clients in brand building.
Crayons Advertising Limited offers a high-end ecosystem and end-to-end ad-tech communication solutions platform. These are for advertising media services consisting of Brand Strategy, Events, Print Media, Digital Media, and Outdoor (OOH) Media services.
These services are offered under various advertisement modes such as Newspapers, Brochures, Magazines, Television Channels, FM channels, and display of Outdoor Hoardings, etc.
| Period Ended | Total Assets | Total Revenue | Profit After Tax | Net Worth | Reserves and Surplus | Total Borrowing |
|---|---|---|---|---|---|---|
| 31-Mar-20 | 13,218.03 | 16,367.65 | 116.57 | 3,549.64 | 3,324.64 | 1,528.16 |
| 31-Mar-21 | 10,664.77 | 10,661.22 | 12.97 | 3,562.61 | 3,337.61 | 1,532.86 |
| 31-Mar-22 | 12,725.47 | 19,404.97 | 161.34 | 3,723.95 | 3,498.95 | 960.57 |
| 31-Dec-22 | 12,993.16 | 20,374.52 | 1,267.08 | 4,991.03 | 3,191.03 | 815.62 |
| Amount in ₹ Lakhs | ||||||
The market capitalization of Crayons Advertising IPO is Rs 158.8 Cr.
| KPI | Values |
|---|---|
| ROE | 0.29% |
| ROCE | 0.32% |
| Debt/Equity | 0.16 |
| RoNW | 25.39% |
| Pre IPO | Post IPO | |
|---|---|---|
| EPS (Rs) | 7.04 | |
| P/E (x) | 9.39 |
The Company intends to utilize the Net Fresh Issue Proceeds for the following Objects:
[Dilip Davda] The company posted average historical trends in its financial performance till FY22 and marked a sudden boost in its bottom line for 9M FY23 – a pre-IPO year. This not only raises eyebrows but concerns over sustainability in the future. Considering historic trends, the issue is aggressively priced while it appears lucratively priced on boosted earnings. Hence well-informed investors may consider parking funds for the medium term. Read detail review...
The Crayons Advertising IPO is subscribed 147.54 times on May 25, 2023 7:29:00 PM. The public issue subscribed 169.94 times in the retail category, 45.20 times in the QIB category, and 231.59 times in the NII category. Check Day by Day Subscription Details (Live Status)
| Category | Subscription (times) |
|---|---|
| QIB | 45.20 |
| NII | 231.59 |
| Retail | 169.94 |
| Total | 147.54 |
Total Application : 181,667 (169.94 times)
| Listing Date | June 2, 2023 |
| BSE Script Code | |
| NSE Symbol | CRAYONS |
| ISIN | INE0OFK01019 |
| Final Issue Price | ₹65 per share |
| Price Details |
|---|
| Final Issue Price |
| Open |
| Low |
| High |
| Last Trade |
| NSE SME |
|---|
| ₹65.00 |
| ₹90.00 |
| ₹90.00 |
| ₹94.50 |
| ₹94.50 |
Crayons Advertising Limited
NSIC Complex,
Maa Anandmayee Marg Okhla Industrial Estate,
Phase- III New Delhi 110020
Phone: +91 - 9654993221
Email: cs@thecrayonsnetwork.com
Website: http://www.thecrayonsnetwork.com/
Skyline Financial Services Private Ltd
Phone: 02228511022
Email: ipo@skylinerta.com
Website: https://www.skylinerta.com/ipo.php
SME Company Owners
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Check our SME IPO Guide 
Crayons Advertising IPO is a SME IPO of 6,430,000 equity shares of the face value of ₹10 aggregating up to ₹41.80 Crores. The issue is priced at ₹62 to ₹65 per share. The minimum order quantity is 2000 Shares.
The IPO opens on May 22, 2023, and closes on May 25, 2023.
Skyline Financial Services Private Ltd is the registrar for the IPO. The shares are proposed to be listed on NSE SME.
Zerodha customers can apply online in Crayons Advertising IPO using UPI as a payment gateway. Zerodha customers can apply in Crayons Advertising IPO by login into Zerodha Console (back office) and submitting an IPO application form.
Steps to apply in Crayons Advertising IPO through Zerodha
Visit Zerodha IPO Application Process Review for more detail.
The Crayons Advertising IPO opens on May 22, 2023 and closes on May 25, 2023.
Crayons Advertising IPO lot size is 2000 Shares, and the minimum amount required is ₹130,000.
You can apply in Crayons Advertising IPO online using either UPI or ASBA as payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO application is offered by brokers who don't offer banking services. Read more detail about apply IPO online through Zerodha, Upstox, 5Paisa, Nuvama, ICICI Bank, HDFC Bank and SBI Bank.
The finalization of Basis of Allotment for Crayons Advertising IPO will be done on Tuesday, May 30, 2023, and the allotted shares will be credited to your demat account by Thursday, June 1, 2023. Check the Crayons Advertising IPO allotment status.
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