Bookbuilding IPO | ₹[.] Cr | Listing at BSE SME |

Apar Advertisers Ltd. has filed a Draft Red Herring Prospectus (DRHP) with the exchange on July 16, 2026 to raise funds through Initial Public Offer (IPO).
Apar Advertisers Ltd. IPO is a Book Build Issue consisting solely of fresh issue of upto 0.25 crore equity shares.
The equity shares are proposed to be listed on the BSE SME. PUNE E-STOCK BROKING Ltd. is the book running lead manager and Bigshare Services Pvt.Ltd. is the registrar of the issue. Key details like IPO dates, IPO price bands and lot size are yet to be announced.
Refer to Apar Advertisers IPO DRHP for more details.
| IPO Date | [.] |
| Listing Date | [.] |
| Face Value | ₹10 per share |
| Price Band | |
| Sale Type | Fresh capital only |
| Issue Type | Bookbuilding IPO |
| Listing At | BSE SME |
| Total Issue Size | 25,00,000 shares (agg. up to ₹[.] Cr) |
| Fresh Issue | 25,00,000 shares (agg. up to ₹[.] Cr) |
| Share Holding Pre Issue | 70,10,000 shares |
| Share Holding Post Issue | 95,10,000 shares |
| Description | Date |
|---|---|
| Filed with SEBI/Exchange | Thu, Jul 16, 2026 |
| Investor Category | Shares Offered |
|---|---|
| QIB Shares Offered | Not more than 50% of the Offer |
| Retail Shares Offered | Not less than 35% of the Offer |
| NII Shares Offered | Not less than 15% of the Offer |
Incorporated in May 2020, Apar Advertisers Limited is an out-of-home (OOH) advertising company engaged in providing integrated advertising and media solutions across India. The company offers a wide range of advertising services through hoardings, transit media, railway and bus branding, kiosks, mall branding, and digital marketing platforms. It owns an advertising inventory of more than 150 hoardings in Mumbai and over 500 hoardings across various locations in India, serving clients across sectors such as financial services, education, FMCG, real estate, automotive, and government organizations.
The company provides end-to-end advertising solutions including media planning, campaign execution, inventory management, audience targeting, digital OOH advertising, and client servicing. It also participates in Indian Railways tenders for outdoor advertising rights, enabling it to expand its media network across strategic public locations. Supported by experienced promoters and a professional management team, Apar Advertisers focuses on expanding its advertising inventory, strengthening client relationships, and enhancing operational efficiency.
As of June 26, 2026, the company employed 32 personnel across sales marketing, finance, operations, compliance, administration, and other business functions.
Strengths
Apar Advertisers Ltd.'s revenue increased by 17% and profit after tax (PAT) rose by 93% between the financial year ending with March 31, 2026 and March 31, 2025.
| Period Ended | 31 Mar 2026 | 31 Mar 2025 | 31 Mar 2024 |
|---|---|---|---|
| Assets | 32.33 | 23.77 | 20.80 |
| Total Income | 61.56 | 52.66 | 42.66 |
| Profit After Tax | 7.10 | 3.67 | 2.77 |
| EBITDA | 9.98 | 5.59 | 4.31 |
| NET Worth | 16.42 | 9.32 | 5.65 |
| Reserves and Surplus | 9.41 | 9.31 | 5.64 |
| Total Borrowing | 0.31 | 1.40 | 2.22 |
| Amount in ₹ Crore | |||
| Company | Issue Type | Issue Size | Issue Price | PE Ratio | Listing Day Close | Listing Gain/Loss % | LTP |
|---|---|---|---|---|---|---|---|
| Simca Advertising Ltd. | SME | ₹58.04 Cr | ₹183 | 16.14 | ₹163.80 | -10.49% | ₹203.20 (+4.58%) |
| Value 360 Communications Ltd. | SME | ₹41.69 Cr | ₹98 | 20.74 | ₹82.30 | -16.02% | ₹77.75 (+0.65%) |
| Yaap Digital Ltd. | SME | ₹80.11 Cr | ₹145 | 18.72 | ₹133.35 | -8.03% | ₹153.00 (-2.55%) |
| Chatterbox Technologies Ltd. | SME | ₹42.86 Cr | ₹115 | 13.53 | ₹129.00 | +12.17% | ₹44.03 (-4.28%) |
| Cash Ur Drive Marketing Ltd. | SME | ₹60.79 Cr | ₹130 | 9.69 | ₹157.45 | +21.12% | ₹142.50 (-5.00%) |
The Company proposes to utilise the Net Proceeds from the Issue towards the following objects:
| # | Issue Objects | Est Amt (₹ Cr.) |
|---|---|---|
| 1 | Capital expenditure towards the conversion of existing billboards into digital billboards | 10.20 |
| 2 | Funding inorganic growth through unidentified acquisitions and General corporate purposes | 3.71 |
| Total | 13.91 |
| KPI | Mar 31, 2026 |
|---|---|
| ROE | 55.16% |
| ROCE | 55.17% |
| Debt/Equity | 0.02 |
| RoNW | 43.23% |
| PAT Margin | 11.59% |
| EBITDA Margin | 16.30% |
| Pre IPO | Post IPO | |
|---|---|---|
| EPS (₹) | 10.13 | 7.47 |
| Promoter Holding | 100% |
Lead Manager Reports
Apar Advertisers IPO is a SME IPO of 25,00,000 equity shares of the face value of ₹10 aggregating up to ₹[.] Crores. The issue is priced at To be declared. The minimum order quantity is .
The Apar Advertisers IPO open and close dates are not available as of now.
Bigshare Services Pvt.Ltd. is the registrar for the IPO. The shares are proposed to be listed on BSE SME.
Zerodha customers can apply online in Apar Advertisers IPO using UPI as a payment gateway. Zerodha customers can apply in Apar Advertisers IPO by login into Zerodha Console (back office) and submitting an IPO application form.
Steps to apply in Apar Advertisers IPO through Zerodha
Visit Zerodha IPO Application Process Review for more detail.
The Apar Advertisers IPO dates are not announced. Please check back again after some time.
Apar Advertisers IPO lot size and the minimum order quantity is not available at this time. Please check again later.
You can apply in Apar Advertisers IPO online using either UPI or ASBA as a payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO Application is offered by brokers who don't offer banking services. Read more detail about applying IPO online through Zerodha, Upstox, 5Paisa, Nuvama, HDFC Bank, and SBI Bank.
The finalization of Basis of Allotment for Apar Advertisers IPO will be done on [.], and the allotted shares will be credited to your demat account by . Check the Apar Advertisers IPO allotment status.
The Apar Advertisers IPO listing date is not yet announced. The tentative date of listing is .