What is a book running lead manager?

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A lead manager in an IPO is a SEBI registered merchant banker appointed by the issuer company, to assist the company manage the entire IPO process.

A lead manager plays a key role in the successful implementation of an IPO from planning, execution to post IPO and trading phases. The responsibilities of the lead manager includes the below:

Determine the valuation of the company and offer price.
Carry out required due diligence.
Preparation of the offer documents.
Marketing and Promotion.
Coordination with various stakeholders like Underwriters, Registrars, Depositories, Banks for smooth functioning of the process.
Advisory role.

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