Vaibhav Jewellers: Business Overview

Published on Monday, September 18, 2023 by Chittorgarh.com Team

Manoj Vaibhav Gems 'N' Jewellers Limited is a regional jewellery brand in South India. Manoj Vaibhav Gems 'N' Jewellers Limited offers jewellery products including Gold Earrings, Gold Chains, Gold Rings, Gold Necklace, Gold Mangalsutra, Gold Bangles, Gold Haram, Gold Vaddanam, Gold Pendants, Gold Bracelets and Gold Coins.

Manoj Vaibhav Gems 'N' Jewellers also known as Vaibhav Jewellers.

Key Highlights

• The Company has 10% share of the organised jewellery retail markets of Andhra Pradesh and Telangana
• Flagship showroom opened in FY 2008, is one of India's largest ISO certified jewellery showroom
• Total market size of AP & Telangana was USD3.3Bn & USD2.8Bn respectively in FY23. AP jewellery market is expected to grow to USD6.3Bn by FY27 @ CAGR of ~23% & Telangana market is expected to grow to USD3.9Bn during same period @ CAGR of ~18%
• ~39% of total jewellery market in AP & Telangana in FY23 is organised, which is expected to grow to ~45% by FY27 - USD2.35Bn organised market (AP & Telangana in FY23) is expected to grow @ CAGR of 22% to USD5.21Bn by FY27
• The Promoter Ms Mallika Grandhi has been awarded 'Industry Legend' in 2023 by the Gem and Jewellery Export Promotion Council (GJEPC)

The company is managed by the first-generation entrepreneur, Mrs. Bharata Mallika Ratna Kumari Grandhi, together with her daughter Grandhi Sai Keerthana.

As of August 15, 2023, Vaibhav Jewellers had 895 employees employed across all the locations.

Vaibhav Jewellers retail chain is in the micro markets of Andhra Pradesh & Telangana with 13 showrooms (inclusive of two franchisee showrooms) across 8 towns and 2 cities. Manoj Vaibhav Gems 'N' Jewellers' flagship showroom name is V Square.

Vaibhav's various types of gold jewellery products:

Below are the types of gold jewellery offered by Manoj Vaibhav Gems 'N' Jewellers:

1. Daily-wear Jewellery

Plain gold bangles, simple earrings, plain gold band rings, and simple mangal sutra designs are some examples. Other types of jewellery include festive wear - the brighter ones with rubies, emeralds and coral stone studding can opt for festive looks.

2. Bridal Jewellery

Another type of jewellery that is most important for every woman is the bride's gold jewellery. Vaibhav Jewellers offers bridal sets and other jewellery.

3. Antique Jewellery

Antique jewellery is created for millennials because of its dull sheen and relic appearance that comes from the oxidation process it undergoes.

4. Temple Jewellery

Temple gold jewellery is best suited as bridal jewellery, for other grand occasions such as housewarming ceremonies, traditional festive wear and your temple visits.

Vaibhav's various services for gold jewellery products

Manoj Vaibhav Gems 'N' Jewellers also offers its customers services like EMI, returns, privacy policy, exchanges, cancellation policy, shipping and more.

1. EMI

Vaibhav Jewellers provides customers with an easy payment option from which customers can purchase gold on EMI.

2. Shipping Policy

Manoj Vaibhav Gems 'N' Jewellers have a smooth and hassle-free shipping process. Vaibhav Jewellers has partnered with top shipping experts such as Delhivery, Speedpost, Bluedart, FedEx, DHL & DTDC to deliver within India.

3. Exchange Policy

Vaibhav Jewellery offers a lifetime exchange and buy-back policy for all jewellery purchased.

4. Purchase in advance scheme

The company has monthly purchase advance schemes for customers who would prefer to buy jewellery monthly through accumulating advances over the period of 11 months in equal tranches.

5. Insurance

All Manoj Vaibhav Gems 'N' Jeweller products are insured. As of August 15, 2023, the Company has insurance coverage of 10,725.64 million against total assets of 11075.52 million, representing 96.84% of total asset coverage.

Manoj Vaibhav Gems 'N' Jewellers 7 Advantages

1. Smart Buy
2. BIS certified jewellery
3. Live video shopping
4. Virtual Try On
5. Jewellery on EMI
6. Try At Home
7. International Shipping

Vaibhav Jewellers Key Strengths:

• The premier domestic regional brand is built on a hyperlocal retail strategy.
• Early mover advantage in the state of Andhra Pradesh.
• One of the first movers in the organised jewellery business in Andhra Pradesh.
• Market strategy is the key to success as it has enabled greater market reach, and deep customer relationships and enabled the company to build a loyal customer base.
• Experienced promoter and professional management team with 895 employees.
• Successful track record in launching new products.
• Vaibhav Jewellers certified online jewellery store.
• Free 15-day return policy.
• Easy EMI schemes.
• Purchase in advance scheme.
• Designed and developed a website - www.vaibhavjewellers.com - for online sales in addition to other online marketplaces.

Manoj Vaibhav Branches

As of August 15, 2023, Manoj Vaibhav Gems 'N' Jewellers have 13 retail showrooms (inclusive of 2 franchisee retail showrooms) located across 2 states, which cover a total aggregate area of 95,892 sq. ft.

1. Andra Pradesh
2. Visakhapatnam
3. Gajuwaka
4. Kakinada
5. Rajahmundry
6. Anakapalli
7. Srikakulam
8. Parvathipuram
9. Bobbili
10. Gopalapatnam
11. Vizianagaram
12. Tuni
13. Telangana
14. Dilsukhnagar
15. A.S Rao Nagar

Manoj Vaibhav Gems 'N' Jewellers Competitors:

Major competitors of Manoj Vaibhav Gems 'N' Jewellers in Andhra Pradesh and Telangana:

Joyalukkas, Malabar Gold, GRT Jewellers, Kalyan Jewellers, Tanishq, and Bhima Jewellers. This snapshot shows Vaibhav Jewellers' presence in Andhra Pradesh compared to other competitors:

Registered Office and the flagship showroom address:

No. 47-15-8, Opp: TSR Complex, Dwarakanagar, Visakhapatnam.

Corporate Office Address

No. 47-10-19, 2nd Lane, Dwarakanagar, Visakhapatnam, our back office support at A-1 and A-17 Pavan Palace, Door. No. 47-15-7, Dwarakanagar, Visakhapatnam

Contact Customer Service

Phone number: 0891- 6634568

Whatsapp number: +91 9177403000

Email: info@vaibhavjewellers.in