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ICICIDirect Stock Trading, Demat, Brokerage and Reviews


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ICICI Securities Pvt Ltd.

ICICIdirect is a retail trading and investment service from ICICI Securities, the largest retail stock broker firm in India offering a wide range of investment options to the retail and institutional customers. ICICI Securities is part of ICICI Group... Know more about ICICI Securities Pvt Ltd.

ICICIDirect Stock Broker Review Ratings

400 votes  Rate ICICIDirect

Overall Rating Fees Brokerage Usability Customer Service
Rated 2.4 stars Rated 2.3 stars Rated 1.7 stars Rated 3.4 stars Rated 2.8 stars


609 Comments

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589. Ayush saraogi  Nov 5, 2018 23:40 Reply
Apprarently brockrage for intraday is 50 paise, which is double of what core brockrage houses charge for delivery..
ICICI security would die, if it continues to charge such high brockrage

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Average
Customer Service - Very Poor
Overall Experience - Very Poor
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588. Devi Shanker Bisariya  Nov 1, 2018 17:43 Reply
My account is mostly locked when I open for trade.I don't know why so

Ratings:

Brokerage - Average
Account Maintenance Fees - Average
Website Usability - Average
Customer Service - Excellent
Overall Experience - Above Average
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587. Sathyendran S A  Sep 6, 2018 23:51 Reply
Research and analysis is very poor. Trading executives are untrained and focusing on only brokerage. No customer care. Non understandable account statements. UN-understandaable deduction from bank. overall no proper accountability.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Above Average
Customer Service - Very Poor
Overall Experience - Below Average
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586. Saurav Bhattacharyya  Sep 6, 2018 12:17 Reply
Very poor call & trade services, their call center employees are not up to the mark, particularly the men/boys. Brokerage charges are exorbitantly high. Some schemes of prepaid brokerages are too high and includes 18% GST for what ? A bad experience.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Excellent
Customer Service - Very Poor
Overall Experience - Below Average
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585. Dhaneesh Kumar P  Aug 28, 2018 00:14 Reply
Penny stocks.. They have really bad t&c

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Excellent
Customer Service - Excellent
Overall Experience - Very Poor
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584. Ram Prasad Koka  Aug 26, 2018 11:54 Reply
The brokerage charges are on higher side, yearly maintenance fee can also be brought down.

Ratings:

Brokerage - Below Average
Account Maintenance Fees - Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Above Average
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583. Mony Kunjumon  Aug 11, 2018 23:42 Reply
User Experience is good but expenses at ICICIdirect beat the purpose of investment and savings.

Ratings:

Brokerage - Average
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Average
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582. Vatsal Solanki  Aug 8, 2018 17:39 Reply
waste service, poor Customer Service      , very high Brokerage

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
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581. Naveen Alagh  Aug 2, 2018 09:35 Reply
The website is very user friendly and one the best, technically speaking. However, the charges are high and need to be rationalized.

Ratings:

Brokerage - Average
Account Maintenance Fees - Average
Website Usability - Excellent
Customer Service - Above Average
Overall Experience - Above Average
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580. T.Mohan Reddy  Aug 2, 2018 17:18 Reply
Good Day Ours Faithfully,
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579. Prabahar P M  Jul 20, 2018 19:04 Reply
Likes: Portfolio data, VTC, SMS service, 3 in 1 Account
Dislikes: Heavy brokerage, Above average maintenance charge, Desktop trading platform

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Average
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578. Raj  Jul 5, 2018 20:37 Reply
average experience - high brokearge
Good Analysis tools available for traders

Ratings:

Brokerage - Below Average
Account Maintenance Fees - Average
Website Usability - Above Average
Customer Service - Below Average
Overall Experience - Average
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577. Listen&learn  Jun 27, 2018 02:59 Reply
Good small cap shares to invest in?
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576. Mrudul barjatya  Jun 20, 2018 23:47 Reply
Icicidirect mobile app is irritatiing n very slow.when buying v hav to keep going back to see cmp at the buying moment. U cant buy n sell fast. Snap quote doesnt sho buyers n sellers and snap quote doesnt hav buying option.aftr seeing snap quote v hav to go back to cash buy unlike OLDER SUPERB VERY CONVENIENT mobile app REAL ON THE GO MOBILE TRADING APP. RECENT UPGRADED mobile app for last year or two is HOPELESS N IRTITATING. I THNK PPL WHO MADE THIS APP HAV NEVER USED IT.....ITS TRU COS IVCICI OFGICIALS DONT KNO ANYTHNG ANOUT MOBILE APP WHENEVR I TRIED TO TELL ANOUT DIFGICULTIES N SHORTCOMINGS OF THE APP. PREVIOUS APP WAS VERY GOOD.IDEALLY BOTH NEW AND OLD APP SHUD B FUNCTIONAL N LEAV IT TO THE CUSTOMER WHICH APP HE WISHES TO USE. WHY THE OLDER APP CANT B PUT TO USE IF IT WAS SO CONVENIENT AND FAST .
THS MOBILE APP IS AS GOOD AS DESKTOP APP VERY INCONVNIENT TO USE ON THE GO.
M UDING ICICIDIRECT FOR 10years.
Also future and options trading from mobile app is useless .MAY GOD GIV BRAINS TO THE AUTHORITIES TO PUT THE OLDER MOBILE VERSION BACK TO USE....I promoted icici directvto my friends for convenience if older mobile app but now i hv to cut sorry figre n i too m thinking to switch to a convenient trading platform.


Ratings:

Brokerage - Below Average
Account Maintenance Fees - Average
Website Usability - Very Poor
Customer Service - Average
Overall Experience - Below Average
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575. MUKESH  Aug 19, 2014 21:00 Reply
i bought the shares worth rs 18545 and they deducted Rs 22211 from my account after adding up the taxes etc

such high charges for trading in icici i am feeling very bad after losing my hard earned money like this....Strongly against anyone opening a/c with ICICI. Very bad bank.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
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574. Raju Choudhary  Jun 5, 2018 14:44 Reply
Sir,
I want to know about demat account opening charges.If deposit one lakh rupees with ICICI securities,free demat opening charges scheme is available. https://caknowledge.com/
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573. Satish Mehta  Jun 4, 2018 10:33 Reply
1) no feedback on suggestions
2) brokerage too high
3) effective cost and profit be displayed including all expenses on any transaction
4) effective cost must figure everywhere

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Below Average
Website Usability - Above Average
Customer Service - Average
Overall Experience - Below Average
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572. Santosh  May 24, 2018 21:23 Reply
Very poor

Ratings:

Brokerage - Average
Account Maintenance Fees - Above Average
Website Usability - Average
Customer Service - Above Average
Overall Experience - Average
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571. jahir  May 9, 2018 14:32 Reply
BAD SERVICE
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570. vin  Apr 28, 2018 06:47 Reply
So much of monthly hidden DP charges debited from our account and the customer service have no idea of it and maintains it as AMC but not the case.Kindly go for geogit or sharekhan which are customer friendly and tansparent.Planning to wind up with icici direct.Brokerage charges and others are exorbitant besides.

Ratings:

Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor

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