Dear Yogesh, there is nothing to escalate. Nowhere it was mentioned that cut-off price will be lowest price bid in Non-retail category. It was always going to be lowest accepted retail price
While article is correct on facts, and questions greedy pricing, it does not necessarily represent correct view. While retail investor judge success / failure of IPO by listing day price, same is not the case with institutional investors. They generally have a long term view and buy in anchor portion as they get confirm allotment for large amount, which they might not get post listing (even though listing is at discount) While I agree that greedy pricing is killing IPO market, blaming anchor investors for misleading anchor is too much.