ICICI Direct Vs Wisdom Capital (Compare ICICI Direct and Wisdom Capital)

ICICI Direct Vs Wisdom Capital

Incorporated in 2000, ICICI Direct is a Full Service Broker. It offers trading at BSE, NSE. It has 154 branches across India. Incorporated in 2013, Wisdom Capital is a Discount Broker. It offers trading at BSE, NSE, MCX, NCDEX. It has 250 branches across India.

	ICICI Direct	Wisdom Capital
Type of Broker	Full Service Broker	Discount Broker
Supported Exchnages	BSE, NSE	BSE, NSE, MCX, NCDEX
Account Type	3-in-1 Account (I-Secure Plan)	Pro Plan
Year of Incorporation	2000	2013
Number of Branches	154	250
Broker Enquiry
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ICICI Direct Vs Wisdom Capital Charges & AMC

ICICI Direct trading account opening charges is Rs 0 while Wisdom Capital account opening changes is Rs 0. ICICI Direct Demat Account AMC Charges is Rs 700 (from 2nd year) and Wisdom Capital Demat Account AMC Charges is Rs 999 (Lifetime).

	ICICI Direct	Wisdom Capital
Trading Account Opening Charges	Rs 0	Rs 0
Trading Account AMC Charges	Rs 0	Rs 0
Demat Account Opening Charges	Rs 0	Rs 0 (Free)
Demat Account AMC Charges	Rs 700 (from 2nd year)	Rs 999 (Lifetime)

ICICI Direct Vs Wisdom Capital Brokerage

ICICI Direct brokerage charges for equity is 0.55% and intraday is 0.275% whereas Wisdom Capital brokerage charges for equity is Rs 9 per executed order and intraday is Rs 9 per executed order.

	ICICI Direct	Wisdom Capital
Account Type	3-in-1 Account (I-Secure Plan)	Pro Plan
Fixed Charges
Equity Delivery Brokerage	0.55%	Rs 9 per executed order
Equity Intraday Brokerage	0.275%	Rs 9 per executed order
Equity Futures Brokerage	0.05% to 0.03%	Rs 9 per executed order
Equity Options Brokerage	Rs 95 to Rs 35 per lot	Rs 9 per executed order
Currency Futures Trading Brokerage	0.050% to 0.030%	Rs 9 per executed order
Currency Options Trading Brokerage	Rs 25 to Rs 10 per lot	Rs 9 per executed order
Commodity Futures Trading Brokerage	NA	Rs 9 per executed order
Commodity Options Trading Brokerage	NA	Rs 9 per executed order
Special Offer	Special Offer: Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. Request a Callback.

ICICI Direct Vs Wisdom Capital Brokerage Plan 2

	ICICI Direct	Wisdom Capital
Account Type	I-Saver Plan	Freedom Plan
Fixed Charges		Rs 999 per month per segment
Equity Delivery Brokerage	0.75% to 0.25%	Rs 0
Equity Intraday Brokerage	0.75% to 0.25%	Rs 0
Equity Futures Brokerage	0.05% to 0.03%	Rs 0
Equity Options Brokerage	Rs 95 to Rs 65 per lot	Rs 0
Currency Futures Trading Brokerage	0.05% to 0.03%	Rs 0
Currency Options Trading Brokerage	0.25 to Rs 65 per lot	Rs 0
Commodity Futures Trading Brokerage	NA	Rs 0
Commodity Options Trading Brokerage	NA	Rs 0
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ICICI Direct Vs Wisdom Capital Brokerage Plan 3

	ICICI Direct	Wisdom Capital
Account Type	ICICIdirect Prime Plan	Pro Plan
Fixed Charges	Rs 900
Equity Delivery Brokerage	0.25%	Rs 9 per executed order
Equity Intraday Brokerage	0.25%	Rs 9 per executed order
Equity Futures Brokerage	0.025%	Rs 9 per executed order
Equity Options Brokerage	Rs 35	Rs 9 per executed order
Currency Futures Trading Brokerage	Rs 0	Rs 9 per executed order
Currency Options Trading Brokerage	Rs 0	Rs 9 per executed order
Commodity Futures Trading Brokerage	NA	Rs 9 per executed order
Commodity Options Trading Brokerage	NA	Rs 9 per executed order
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ICICI Direct Charges Vs Wisdom Capital

Minimum Brokerage Charges	Rs 35 per trade
Other Brokerage Charges
Call & Trade Charges	Rs 25 per call after first 20 free calls per month	Rs 20 per executed order

ICICI Direct Vs Wisdom Capital Transaction Charges

ICICI Direct transaction charges for options is Rs 5000 per Cr (0.05%) (on premium) while Wisdom Capital exchange transaction charges for options is 0.06% (on premium).

	ICICI Direct	Wisdom Capital
Equity Delivery	NSE Rs 310 per Cr (0.0031%) | BSE Rs 280 per Cr (0.0028%) (each side)	0.0035%
Equity Intraday	NSE Rs 310 per Cr (0.0031%) | BSE Rs 280 per Cr (0.0028%) (each side)	0.0035%
Equity Futures	Rs 180 per Cr (0.0018%)	0.0028%
Equity Options	Rs 5000 per Cr (0.05%) (on premium)	0.06% (on premium)
Currency Futures	Rs 120 per Cr (0.0012%)
Currency Options	Rs 5000 per Cr (0.05%) (on premium)
Commodity	NA	0.0025%
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ICICI Direct Vs Wisdom Capital Leverage (Margin)

ICICI Direct provides the margin of Upto 25x for intraday trades whereas the Wisdom Capital margin for intraday cash is 5x to 40x (dependent on brokerage plan).

	ICICI Direct	Wisdom Capital
Equity Delivery	5x with Interest	5x to 40x (dependent on brokerage plan)
Equity Intraday	Upto 25x	5x to 40x (dependent on brokerage plan)
Equity Futures	4x	5x to 20x (dependent on brokerage plan)
Equity Options	2x for shorting	5x to 40x (dependent on brokerage plan)
Currency Futures	NA	4x to 15x (dependent on brokerage plan)
Currency Options	NA	4x to 15x (dependent on brokerage plan)
Commodity Futures	NA	5x to 20x (dependent on brokerage plan)
Commodity Options
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Compare ICICI Direct and Wisdom Capital Features

The trading platforms offered ICICI Direct include ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App. Wisdom Capital offers NEST trading software.

	ICICI Direct	Wisdom Capital
3 in 1 Account
Charting
Automated Trading
SMS Alerts
Online Demo
Online Portfolio
Margin Trading Funding Available
Margin Against Shares (Equity Cash)
Margin Against Shares (Equity F&O)
Trading Platform	ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App	NEST
Intraday Square-off Time	3:30 PM
Other Features	Bullet Trading, Can trade in 32 exchanges through Saxo Trader
Referral Program
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ICICI Direct Vs Wisdom Capital Review

ICICI Direct is rated 2.4 of 5 based on 436 customer reviews whereas Wisdom Capital is rated 3.6 of 5 based on 30 customer reviews.

	ICICI Direct	Wisdom Capital
	436 Customer Reviews	30 Customer Reviews
Fees
Trading Brokerage
Trading Platform Usability
Customer Service
Research Capabilities
Overall Ratings
Broker Rating	ICICI Direct is rated 2.4 of 5 based on 436 customer reviews	Wisdom Capital is rated 3.6 of 5 based on 30 customer reviews

ICICI Direct Vs Wisdom Capital Investment Options

	ICICI Direct	Wisdom Capital
Stock / Equity
Commodity
Currency
Initial Public Offers (IPO)
Mutual Funds
Bond / NCD
Debt
Other Investment Options	Equity, Derivatives, Currency, Mutual Funds, ETF, Insurance, FD/Bonds, Loans, Tax, ELocker, NPS

ICICI Direct Vs Wisdom Capital Order Type Offered

	ICICI Direct	Wisdom Capital
Bracket Order
Cover Order
Buy Today Sell Tomorrow (BTST)
Sell Today Buy Tomorrow (STBT)
After Market Order(AMO)
Good Till Cancelled (GTC)
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ICICI Direct Vs Wisdom Capital Research Report

	ICICI Direct	Wisdom Capital
Daily Market Report
Free Tips
Quarterly Result Analysis
News Alerts

ICICI Direct Vs Wisdom Capital Suitable For Investor Type

	ICICI Direct	Wisdom Capital
Casual Investor
Active Investor
Trader

ICICI Direct Vs Wisdom Capital - Pros and Cons

	ICICI Direct	Wisdom Capital
Pros	Offers 3-in-1 account which makes stock market investment very easy for casual investors. Wide range of investment options available under one portal. Provides a low bandwidth website which works well where internet connection is slow. GTC (good till cancellation) and off-market hours order placement facility is very useful.	Trade all market segments i.e. NSE Cash, F&O, Currency and MCX Commodities with single trading terminal. Monthly unlimited trading plans available for trading at NSE, BSE and MCX. Trading Software's including website, mobile app and installable trading terminals are available for free. No minimum brokerage. They allow to trade Nifty with 3000, Crude with 3000 & Mega Gold with 9000 margins. They offers semi & fully automated Algo trading.
Cons	ICICI Security charges highest brokerage in comparison to most of the retail brokers in India. Very high 'minimum brokerage' of Rs 35 per trade or 2.5% of the trade value whichever is lower. Poor performance of website is reported in peak hours of trading. Trading Terminal (Trade Racer) cost Rs 75 per month if brokerage paid in a month is less then Rs 750. Demat Account is mandatory. Commodity trading is not available for retail investors. Call & trade cost extra Rs 25 per call after first 20 free calls in a month.	Wisdom Capital doesn't offer 3-in-1 account. Wisdom Capital doesn't offer facility to invest in IPO, FPO, Mutual Funds, FDs, NCDs and Offer For Sale (OFS). Algo trading is available with additional charges at Rs 550/pm for semi automated trading.
Reviews
Promo / Offers	ICICI 3-in-1 Account ICICI Direct offers a 3-in-1 account, a combination of saving bank, trading and demat account. It offers one-click investment in Equity, Derivatives, Mutual Funds, IPO, ETF, Life Insurance, General Insurance, Currency, and Fixed Deposits. Interested in opening a trading account? Request Callback from a stock broker.
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