ICICI Direct Vs Wisdom Capital (Compare ICICI Direct and Wisdom Capital)

The side-by-side comparison of ICICI Direct and Wisdom Capital. Compare ICICI Direct Vs Wisdom Capital brokerage, charges, leverage, margin, demat account and intraday trading. Find which is best ICICI Direct vs Wisdom Capital?


ICICI Direct
ICICI Direct is a retail trading and investment service from ICICI Securities, the largest retail stock broker firm in India offering a wide range of investment options to the retail and institutional customers. ICICI Securities is part of ICICI Group, India's top financial service provider offering banking and other financial services. ICICI Securities offers 'online trading and investment' services to over 20 lakhs customers through ICICI Direct (ICICIDirect.com). ICICIDirect.com is the flags... Know more about ICICI Securities Pvt Ltd.


Wisdom Capital
Incorporated in 2013, Wisdom Capital is an online discount brokerage firm offering brokerage services for stocks, future and options, currency and commodities on NSE, BSE, MCX & NCDEX. Wisdom Capital Group offers broker assisted trade execution and automated online investing on all the stocks in BSE and NSE. They provide tools like charting, live data etc either free of cost or at a minimal price for making informed decisions and substantial gains. Wisdom Capital offers precious metal futu... Know more about Wisdom Capital

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ICICI Direct Vs Wisdom Capital

Incorporated in 2000, ICICI Direct is a Full Service Broker. It offers trading at BSE, NSE. It has 154 branches across India. Incorporated in 2013, Wisdom Capital is a Discount Broker. It offers trading at BSE, NSE, MCX, NCDEX. It has 250 branches across India.

  ICICI Direct Wisdom Capital
Type of Broker Full Service Broker Discount Broker
Supported Exchnages BSE, NSE BSE, NSE, MCX, NCDEX
Account Type 3-in-1 Account (I-Secure Plan) Pro Plan
Year of Incorporation 2000 2013
Number of Branches 154 250
Broker Enquiry Open an Online Trading Account with ICICI Direct. Leave your contact info and we will get in touch with you. Open an Online Trading Account with Wisdom Capital. Leave your contact info and we will get in touch with you.
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ICICI Direct Vs Wisdom Capital Charges & AMC

ICICI Direct trading account opening charges is ₹0 while Wisdom Capital account opening changes is ₹0. ICICI Direct Demat Account AMC Charges is ₹700 (from 2nd year) and Wisdom Capital Demat Account AMC Charges is ₹999 (Lifetime).

  ICICI Direct Wisdom Capital
Trading Account Opening Charges ₹0 ₹0
Trading Account AMC Charges ₹0 ₹0
Demat Account Opening Charges ₹0 ₹0 (Free)
Demat Account AMC Charges ₹700 (from 2nd year) ₹999 (Lifetime)
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ICICI Direct Vs Wisdom Capital Brokerage Charges & Plans

ICICI Direct Vs Wisdom Capital Brokerage

ICICI Direct brokerage charges for equity is 0.55% and intraday is 0.275% whereas Wisdom Capital brokerage charges for equity is ₹9 per executed order and intraday is ₹9 per executed order.

  ICICI Direct Wisdom Capital
Account Type 3-in-1 Account (I-Secure Plan) Pro Plan
Fixed Charges
Equity Delivery Brokerage 0.55% ₹9 per executed order
Equity Intraday Brokerage 0.275% ₹9 per executed order
Equity Futures Brokerage 0.05% to 0.03% ₹9 per executed order
Equity Options Brokerage ₹95 to ₹35 per lot ₹9 per executed order
Currency Futures Trading Brokerage 0.050% to 0.030% ₹9 per executed order
Currency Options Trading Brokerage ₹25 to ₹10 per lot ₹9 per executed order
Commodity Futures Trading Brokerage NA ₹9 per executed order
Commodity Options Trading Brokerage NA ₹9 per executed order
Special Offer
Special Offer: Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. Request a Callback.

ICICI Direct Vs Wisdom Capital Brokerage Plan 2

  ICICI Direct Wisdom Capital
Account Type I-Saver Plan Freedom Plan
Fixed Charges ₹999 per month per segment
Equity Delivery Brokerage 0.75% to 0.25% ₹0
Equity Intraday Brokerage 0.75% to 0.25% ₹0
Equity Futures Brokerage 0.05% to 0.03% ₹0
Equity Options Brokerage ₹95 to ₹65 per lot ₹0
Currency Futures Trading Brokerage 0.05% to 0.03% ₹0
Currency Options Trading Brokerage 0.25 to ₹65 per lot ₹0
Commodity Futures Trading Brokerage NA ₹0
Commodity Options Trading Brokerage NA ₹0
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ICICI Direct Vs Wisdom Capital Brokerage Plan 3

  ICICI Direct Wisdom Capital
Account Type ICICIdirect Prime Plan Pro Plan
Fixed Charges ₹900
Equity Delivery Brokerage 0.25% ₹9 per executed order
Equity Intraday Brokerage 0.25% ₹9 per executed order
Equity Futures Brokerage 0.025% ₹9 per executed order
Equity Options Brokerage ₹35 ₹9 per executed order
Currency Futures Trading Brokerage ₹0 ₹9 per executed order
Currency Options Trading Brokerage ₹0 ₹9 per executed order
Commodity Futures Trading Brokerage NA ₹9 per executed order
Commodity Options Trading Brokerage NA ₹9 per executed order
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ICICI Direct Charges Vs Wisdom Capital

Minimum Brokerage Charges ₹35 per trade
Other Brokerage Charges
Call & Trade Charges ₹25 per call after first 20 free calls per month ₹20 per executed order
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ICICI Direct Vs Wisdom Capital Transaction Charges

ICICI Direct transaction charges for options is ₹5000 per Cr (0.05%) (on premium) while Wisdom Capital exchange transaction charges for options is 0.06% (on premium).

  ICICI Direct Wisdom Capital
Equity Delivery NSE ₹310 per Cr (0.0031%) | BSE ₹280 per Cr (0.0028%) (each side) 0.0035%
Equity Intraday NSE ₹310 per Cr (0.0031%) | BSE ₹280 per Cr (0.0028%) (each side) 0.0035%
Equity Futures ₹180 per Cr (0.0018%) 0.0028%
Equity Options ₹5000 per Cr (0.05%) (on premium) 0.06% (on premium)
Currency Futures ₹120 per Cr (0.0012%)
Currency Options ₹5000 per Cr (0.05%) (on premium)
Commodity NA 0.0025%
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ICICI Direct Vs Wisdom Capital Leverage (Margin)

ICICI Direct provides the margin of Upto 25x for intraday trades whereas the Wisdom Capital margin for intraday cash is 5x to 40x (dependent on brokerage plan).

  ICICI Direct Wisdom Capital
Equity Delivery 5x with Interest 5x to 40x (dependent on brokerage plan)
Equity Intraday Upto 25x 5x to 40x (dependent on brokerage plan)
Equity Futures 4x 5x to 20x (dependent on brokerage plan)
Equity Options 2x for shorting 5x to 40x (dependent on brokerage plan)
Currency Futures NA 4x to 15x (dependent on brokerage plan)
Currency Options NA 4x to 15x (dependent on brokerage plan)
Commodity Futures NA 5x to 20x (dependent on brokerage plan)
Commodity Options
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Compare ICICI Direct and Wisdom Capital Features

The trading platforms offered ICICI Direct include ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App. Wisdom Capital offers NEST trading software.

  ICICI Direct Wisdom Capital
3 in 1 Account Yes No
Charting Yes Yes
Automated Trading No
SMS Alerts No Yes
Online Demo Yes No
Online Portfolio Yes Yes
Margin Trading Funding Available Yes Yes
Margin Against Shares (Equity Cash) Yes
Margin Against Shares (Equity F&O) Yes
Trading Platform ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App NEST
Intraday Square-off Time 3:30 PM
Other Features Bullet Trading, Can trade in 32 exchanges through Saxo Trader
Referral Program
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ICICI Direct Vs Wisdom Capital Review

ICICI Direct is rated 2.4 of 5 based on 430 customer reviews whereas Wisdom Capital is rated 3.6 of 5 based on 30 customer reviews.

  ICICI Direct Wisdom Capital
  430 Customer Reviews    Rate ICICI Direct 30 Customer Reviews    Rate Wisdom Capital
Fees 2.3 4.0
Trading Brokerage 1.7 4.2
Trading Platform Usability 3.4 3.3
Customer Service 2.7 3.4
Research Capabilities 3.1 2.8
Overall Ratings Rated 2.4 stars Rated 3.6 stars
Broker Rating ICICI Direct is rated 2.4 of 5 based on 430 customer reviews Wisdom Capital is rated 3.6 of 5 based on 30 customer reviews
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Contact Broker / Request A Call Back

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Contact Broker

Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. Request a Callback.

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ICICI Direct Vs Wisdom Capital Investment Options

  ICICI Direct Wisdom Capital
Stock / Equity Yes No
Commodity No Yes
Currency Yes Yes
Initial Public Offers (IPO) Yes No
Mutual Funds Yes No
Bond / NCD Yes No
Debt Yes No
Other Investment Options Equity, Derivatives, Currency, Mutual Funds, ETF, Insurance, FD/Bonds, Loans, Tax, ELocker, NPS
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ICICI Direct Vs Wisdom Capital Order Type Offered

  ICICI Direct Wisdom Capital
Bracket Order No No
Cover Order Yes Yes
Buy Today Sell Tomorrow (BTST) Yes
Sell Today Buy Tomorrow (STBT) No
After Market Order(AMO) No Yes
Good Till Cancelled (GTC) Yes No
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ICICI Direct Vs Wisdom Capital Research Report

  ICICI Direct Wisdom Capital
Daily Market Report Yes Yes
Free Tips Yes Yes
Quarterly Result Analysis Yes No
News Alerts Yes No
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ICICI Direct Vs Wisdom Capital Suitable For Investor Type

  ICICI Direct Wisdom Capital
Casual Investor Yes
Active Investor
Trader
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ICICI Direct Vs Wisdom Capital - Pros and Cons

  ICICI Direct Wisdom Capital
Pros
  • Offers 3-in-1 account which makes stock market investment very easy for casual investors.
  • Wide range of investment options available under one portal.
  • Provides a low bandwidth website which works well where internet connection is slow.
  • GTC (good till cancellation) and off-market hours order placement facility is very useful.
  1. Trade all market segments i.e. NSE Cash, F&O, Currency and MCX Commodities with single trading terminal.
  2. Monthly unlimited trading plans available for trading at NSE, BSE and MCX.
  3. Trading Software's including website, mobile app and installable trading terminals are available for free.
  4. No minimum brokerage.
  5. They allow to trade Nifty with 3000, Crude with 3000 & Mega Gold with 9000 margins.
  6. They offers semi & fully automated Algo trading.
Cons
  • ICICI Security charges highest brokerage in comparison to most of the retail broke₹in India.
  • Very high 'minimum brokerage' of ₹35 per trade or 2.5% of the trade value whichever is lower.
  • Poor performance of website is reported in peak hou₹of trading.
  • Trading Terminal (Trade Racer) cost ₹75 per month if brokerage paid in a month is less then ₹750.
  • Demat Account is mandatory.
  • Commodity trading is not available for retail investors.
  • Call & trade cost extra ₹25 per call after first 20 free calls in a month.
  • Wisdom Capital doesn't offer 3-in-1 account.
  • Wisdom Capital doesn't offer facility to invest in IPO, FPO, Mutual Funds, FDs, NCDs and Offer For Sale (OFS).
  • Algo trading is available with additional charges at ₹550/pm for semi automated trading.
Reviews
Promo / Offers

ICICI 3-in-1 Account

ICICI Direct offers a 3-in-1 account, a combination of saving bank, trading and demat account. It offers one-click investment in Equity, Derivatives, Mutual Funds, IPO, ETF, Life Insurance, General Insurance, Currency, and Fixed Deposits.

Interested in opening a trading account? Request Callback from a stock broker.

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