Aditya Birla Money Stock Trading, Demat, Brokerage and Reviews 2016

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Incorporated in 1994, Aditya Birla Money Ltd (ABML) formerly known as Apollo Sindhoori Capital Investments is engaged in stock broking business and related activities in India. It is a broking and distribution player offering equity and derivative trading through the NSE and BSE and currency derivatives on the MCX-SX. It is registered as depository participant with both NSDL and CDSL, and also provides commodity trading on MCX and NCDEX through its subsidiary company Aditya Birla Commodity Broking Ltd.

The company also offers services like online bidding for IPO and mutual funds, subscription-based brokerage plans, distribution of mutual funds and insurance. It became part of the Aditya Birla group in March 2009, when the group acquired 76% of the company. ABML is headquartered in Chennai, where it has centralized trading and back-office operations.

The group company is a member of India's premier exchanges, namely, Bombay Stock Exchange Limited (BSE), National Stock Exchange of India Limited (NSE), Multi Commodity Exchange of India Limited (MCX), National Commodity & Derivatives Exchange Limited (NCDEX), National Multi Commodity Exchange of India Limited (NMCE) and MCX Stock Exchange Limited and are also depository participants of NSDL and CDSL.

Aditya Birla Money Rating (by the customers)

3 Votes

Overall Rating Rated 2.3 stars 2.3/5
Fees Rated 2.3 stars 2.3/5
Brokerage Rated 3.0 stars 3.0/5
Usability Rated 2.7 stars 2.7/5
Customer Service Rated 2.7 stars 2.7/5

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Aditya Birla Money's Trading Platforms

Aditya Birla Money offers web based as well as mobile platform to their clients. They are using OMNESYS NEST Trader as their primary desktop trading terminal.

  1. Express Trade

    Express Trade is fast, unique and feature-rich online desktop trading app for active traders. It has integrated advanced charting feature is packed with unique charting options such as a 21-day intraday chart with resistance and support levels, historical charts of stock since inception and 50+ indicators. Customizable interfaces, keyboard shortcuts, smart screens and live research & stock alerts ensure swift and easy trade transactions, while the all-powerful Portfolio Tracker helps track equities in real-time.

  2. Mobile Invest Pro

    Mobile Invest Pro is a premium trading application for mobile users which allows trader to execute trades on the move as well as access stock market news, currencies, commodities, quotes of NSE & BSE and many more updates instantly. Aditya Birla Money Mobile Trading displays a scrolling ticker of Stock Quotes on mobile phone which constantly gets updated with real-time quotes of Market Indices and companies of interest. Using this platform trader can just speak the company name to access Quote & News and also listen to the displayed news & order confirmations. It is easy to use interface which offers trading from Mobile using speech, touch & tap.

Account Types

1. Classic account

This is a power-packed web based trading platform, which provides Live streaming quotes (Sensex movements) and research calls, and integrated fund transfer system along with multiple watch list facility. Following are few popular features of Classic account.

  1. A single platform for multiple exchange BSE & NSE (Cash & F&O), MCX, NCDEX
  2. Multiple Market Watch available on Single Screen
  3. Single login for Stock Trading, Back-office & DP
  4. Tie-up with 11 banks for online transfer of funds
  5. Various order types- Normal, Basket, spread, Cover Order & After-market Orders
  6. Research reports

Special offer for our website visitors

Sorry no special offers available by Aditya Birla Money at this time.

Visit Exclusive Promotions / Offers from Stock Brokers in India webpage for more offers.

Aditya Birla Money Brokerage Charges 2016

I-decide Brokerage Plans

I-decide flexible brokerage plans gives flexibility to their traders to choose brokerage plans that suits their trading profiles. Below are few popular features of I-decide Brokerage Plans.

  1. Slabs start from Rs. 2500 onwards
  2. Carry forward unused units when you upscale the plan
  3. Freedom to switch plans any number of times

Account opening charges

  • Trading Account Opening Charges (One Time): Rs 750
  • Trading Annual maintenance charges (AMC): Rs 0
  • Demat Account Opening Charges (One Time): Rs 0
  • Demat Account Annual Maintenance Charges (Advance AMC): Free for 1st year

Aditya Birla Money brokerage plans:

  1. Basic Plan

    In this plan the brokerage is charged in % of the transaction. The brokerage charged in this plan is as below:

    • Equity Delivery: 0.3%
    • Equity Intraday: 0.03%
    • Equity Future: 0.03% of Turnover
    • Equity Options (Each Lot): Rs 50
    • Currency Future: 0.03% of Turnover
    • Currency Options (Each Lot): Rs 20
    • Commodity: 0.03% of Turnover

Aditya Birla Money turnover and other charges:

  • Equity (Cash and Delivery): 0.00325% of Turnover
  • Equity Future: 0.0030%
  • Equity Options (Each Lot): 0.060% (on premium)
  • Currency Future: Nil
  • Currency Options: Nil
  • Commodity: 0.003%
  • Call and Trade: Rs 0
  • DP transaction charge: Rs 22.50/per debit instruction

Aditya Birla Money Charges in Detail

Aditya Birla Money ChargesEQUITY DeliveryEQUITY Intraday
STT0.01% on both Buy and Sell0.025% on the Sell Side
Transaction Charges0.00325%0.00325%
Service Tax15% on Brokerage + Transaction Charge15% on Brokerage + Transaction Charge
SEBI Charges20 Rs/Crore20 Rs/Crore
Stamp Duty0.01% subject to a maximum of Rs 50 - Varies by State 0.01% subject to a maximum of Rs 50 - Varies by State
Aditya Birla Money ChargesFuturesOptions
STT0.01% on Sell Side0.017% on Sell Side(on Premium)
Transaction Charges0.0030%0.060% on premium
Service Tax15% on Brokerage + Transaction Charge15% on Brokerage + Transaction Charge
SEBI Charges20 Rs/Crore20 Rs/Crore
Stamp Duty 0.01% subject to a maximum of Rs 50 - Varies by State0.01% subject to a maximum of Rs 50 - Varies by State
Aditya Birla Money ChargesCurrency FuturesCurrency Options
Transaction ChargesNilNil
Service Tax15% on Brokerage + Transaction Charge15% on Brokerage + Transaction Charge
SEBI Charges20 Rs/Crore20 Rs/Crore
Stamp Duty0.01% subject to a maximum of Rs 50 - Varies by State0.01% subject to a maximum of Rs 50 - Varies by State
Aditya Birla Money ChargesCommodity
CTT0.01% only on the sell side
Transaction Charges0.003%
Service Tax15% on Brokerage + Transaction Charge
SEBI Charges20 Rs/Crore
Stamp Duty (Maharashtra)0.01% subject to a maximum of Rs 50 - Varies by State

Aditya Birla Money Charge Structure Explanation:

  • STT: This is charged only on the sell side for intraday and F&O trades. It is charged on both sides for Delivery trades in Equity.
  • Stamp Duty: Charges based on the state the customer is located in.
  • Service Tax: This is charged at 15% of the total cost of brokerage plus transaction charges.
  • SEBI Turnover Fees: This is charged at Rs 20 per Crore.
  • Transaction Charges: This is charged at Rs 325/crore for Equity, Rs 230/crore for Futures, Rs 5500/crore on premium for options.

Useful Articles:

Aditya Birla Money Depository Service Charges

For Resident Retail Customers and Corporates
Particulars Charges
Account Opening Rs 750
Account Freezing Nil
AMC Rs 336 per Anum
Advance AMC (1 year) Rs 300
Advance AMC (2 year) Rs 550
Advance AMC (3 year) Rs 750
Transaction Fee (for debit to client account) Rs 22.50/- per instruction
Transaction Fee (for debit to client account) Rs 22.50/- per instruction
Demat Charges (Market & off Market) Rs 5.60/- per certificate + Rs 40/- courier charges
Remat Charges Rs 11.20/- per certificate + Rs 40/- courier charges
Pledge invocation / Closure / Confirmation Rs 16.50 /- Per ISIN
Courier charges Rs 10
Interest on outstanding 18% per annum
Stationery Charges Rs 25

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Aditya Birla Money Pros and Cons

Aditya Birla Money Advantages

  1. ABM offers 2 in 1 account which is Trading cum Demat account
  2. ABM offers services like online bidding for IPO and mutual funds
  3. No Call and Trade charges
  4. Fund transfer facility available from more than 11 banks
  5. ABM offers Portfolio Tracker which is one stop shop for your entire portfolio

Aditya Birla Money Disadvantages

  1. Doesn't offer online account opening facility
  2. Brokerage calculator is not available
  3. Doesn't have Referral program

Aditya Birla Money Complaints received at BSE / NSE:

Number of customer complained against Aditya Birla Money Ltd share broker. The Aditya Birla Money Ltd consumer complaints provide the summary of grievance which went to exchange for resolution.

Aditya Birla Money Ltd consumer complaints
Exchange Financial Year Number of Clients * Total Complaints **
BSE 2015-16 23,305 10
NSE 2015-16 39,497 45
BSE 2014-15 35,612 13
NSE 2014-15 42,742 41
BSE 2013-14 228,019 18
NSE 2013-14 41,531 72
BSE 2012-13 219,163 23
NSE 2012-13 216,256 67
BSE 2011-12 205,276 63
NSE 2011-12 201,235 123

* Number of active clients the broker or trading member has. As per SEBI guidelines each broker reports the newly added clients to the exchange though unique client code (ucc) process. The informaiton on this page is provided by the exchange.

** The total number of complaint received against the broker at the given exchange.

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Aditya Birla Money Ltd Reviews

3. JAGAT NARAYAN  Aug 20, 2016 3:08:54 PM IST Reply


Brokerage - Average
Account Maintenance Fees - Below Average
Website Usability - Very Poor
Customer Service - Below Average
Overall Experience - Below Average
2. raja  Aug 19, 2016 4:47:04 PM IST Reply
Charging high brokerage in the form of "Other charges".Total stocks purchased for 61Rs.Total amount to be paid stands at 118Rs.


Brokerage - Very Poor
Account Maintenance Fees - Above Average
Website Usability - Above Average
Customer Service - Above Average
Overall Experience - Above Average
1. deepak singh  Jul 9, 2014 6:40:34 PM IST Reply
it was a very good experience for me to trade with comfort.They understand the value of customers hard earn money and don''''t give irresponsible calls.But they give research base call for short term which worked good for me at least.


Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Customer Service - Excellent
Overall Experience - Excellent

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