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ICICIDirect Stock Trading, Demat, Brokerage and Reviews

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ICICI Securities Pvt Ltd.

ICICIdirect is a retail trading and investment service from ICICI Securities, the largest retail stock broker firm in India offering a wide range of investment options to the retail and institutional customers. ICICI Securities is part of ICICI Group... Know more about ICICI Securities Pvt Ltd.

ICICIDirect Stock Broker Review Ratings

348 votes  Rate ICICIDirect

Overall Rating Fees Brokerage Usability Customer Service
Rated 2.4 stars Rated 2.3 stars Rated 1.8 stars Rated 3.4 stars Rated 2.8 stars
285. Anupam  Sep 26, 2011 11:58:35 PM IST Reply
AMC when one buy and sell more than 2000000/- worth of shares in a year in delivery it should be free.

Brokerage its too high for both intra and delivery. one playing in intra cant get out in small fluctuation due to this.
website the new website and low bandwidth option are ok than old one. but still in period of crunch time like heavy market fall or rally it wont open. they dont provide odin diet software

customer service first 25 call are free than the charge you. even after charging such high brokerage the charge you for call and trade.

icici is one of the best bank in India but if u want to trade please choose any other service


Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Average
Customer Service - Below Average
Overall Experience - Below Average
284. sumbul  Sep 26, 2011 1:40:27 AM IST Reply
Dear Deepak,

You r making us laugh at u. Which service u talking about? Charges matter the most cause at the end this is the only thing that decides whether u will get or loose..........

283. vinod  Sep 20, 2011 7:02:59 PM IST Reply
Never go for ICICI as service is too bad .


Overall Rating - Very Poor
Fees - Below Average
Brokerage - Below Average
Website usability - Average
Customer Service - Very Poor
282. Deepak  Sep 20, 2011 11:03:40 AM IST Reply
I never had any Problems in trading I don't mind if charges high Service is important.


Overall Rating - Excellent
Fees - Average
Brokerage - Average
Website usability - Excellent
Customer Service - Excellent
281. NARAIN KHEMCHAND TAHILIANI  Sep 19, 2011 8:42:34 PM IST Reply
280. sc  Sep 17, 2011 9:08:51 AM IST Reply
1.High brokerage compared to peers
2.customer service not at all good, need to visit many times the far and few locations(as in Chennai) to get the same problem resolved, as the personnel manning these locations have their own different interpretations of the same problem and advise different solutions- ultimately one has to find the best solution!
3.web site does not rate all IPO's for customer reference. they choose to "advise" only on specific ones?!


Overall Rating - Average
Fees - Very Poor
Brokerage - Very Poor
Website usability - Above Average
Customer Service - Average
279. MJ  Sep 16, 2011 4:17:46 PM IST Reply
ICICI-Direct charges premium service charges and brokerage rates but its service is not at all premium.
Site is very user friendly for regular investor who use equity and mutual fund for regular investment. But site itself is a problem for following reasons :
1. Difficult accessing.
2. Slow.
3. Mostly down over the weekends.

Payment against transaction is done after several days.


Overall Rating - Below Average
Fees - Below Average
Brokerage - Very Poor
Website usability - Below Average
Customer Service - Average
278. pathan aslam khan  Dec 14, 2010 2:33:41 AM IST Reply
dear, sir i have on account on icici bank i will open account online because i my kuwait work (NRI) i have pan card also please given form account and also share trading account form o.k. thank sir
277. anil  Nov 29, 2010 5:22:37 AM IST Reply
iam new to this,ineed to
open a a/c i need to know
accuratenc brokarage
amount my famaly doctor
adviced thise in icici so do
the needfull and mail me
276. Anupam Sharma  Nov 28, 2010 11:22:53 PM IST Reply
Iam new to this,i want to trade in share market ....i need to open a a/c ....i need to know abt all this plzzzzz mail me the informations regarding this
275. Mahesh  Nov 25, 2010 9:01:03 AM IST Reply
Hi all,

I am facing some problem with the icicidirect site in firefox browser. After recent update to firefox, equity page in the trading menu is not displaying properly. I could not see buy/sell, margin etc. links at all. Same page displays properly in internet explorer. Does anyone see this problem ?
274. ARVIND KUMAR SINGH  Nov 16, 2010 3:35:25 PM IST Reply
dear Sir i want to know how we trade in margin position is we get pay larg amt or small amt
please clear how we trade in this segment I have Icici demat a/c

regard arvind
273. Anumodh  Nov 13, 2010 10:08:06 AM IST Reply
Please do NOT go for ICICI direct. There trading page is always down. I couldn't trading for 2 days, couldn't place orders. It is really a crap system, and nobody responds to your call.My humble request don't go for ICICI direct. Please search in internet, to confirm if I am speaking wrong here.
272. pradeep jain  Oct 12, 2010 8:01:18 PM IST Reply
hi friends... tis is radeep from hyderabad.... we provide a-z financial product services ... from chit fund to commodities..... pancard to personal loan every thing // open demat account with us and get surprise gifts
271. SAMIR KUMAR MOITRA  Sep 14, 2010 12:26:18 PM IST Reply
I baught 200shares of usha martin.The same are allocated to my portfolio, but does not appear in my Dmat a/c.Please allocate these shares to my Dmat A/C
270. Rajesh Gupta  Sep 7, 2010 5:11:50 PM IST Reply
My Dear Broking Charge of ICICI are Highest trading with ICICI is too much costly. even Indias Trusted Brokrage house Reliance charging 1/3 so open your Demat share broking account with reliance insteed of ICICI.also they provide intraday calls on mobile or by Email Free
269. abhijeet tawale  Sep 2, 2010 7:58:41 PM IST Reply

are the charges incurred for selling of shares or icici is taking at the time of buy only whole charges.

268. Irfan  Aug 28, 2010 10:52:56 PM IST Reply
recently i opened a 3 in one account with ICICI direct. i have an account in ICICI bank as well. i had asked for online trading but they said that it wasnt online trading. also they gave a nick name as the code that i have to tell them whenever i feel like trading. but i was prefering an online account. is there a way out?
267. Amit Kumar Kushwaha  Aug 12, 2010 12:25:51 PM IST Reply
I have on Saving Bank account with you from last 5 years. I wish to convert or connect this account with DEmat account for on line Trading.

Please advise me and give the Phone no. if required.
266. Sanjay Sharma  Aug 10, 2010 5:49:19 PM IST Reply
ICICI charge Highest brokrage in INDIA its System always get Fail even not works for long time when you required it most likly.

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