Lovable Lingeries Ltd IPO (Lovable Lingeries IPO) Detail

Mar 8, 2011 - Mar 11, 2011

Incorporated in 1987, Lovable Lingeries Ltd is one of India's leading women's innerwear manufacturers. Company was licensed the brand "Lovable" from Lovable World Trading Company, USA in 1995. "LOVABLE" is India's First Premium International Lingerie Brand.

Company's products include brassieres, panties, slips / camisoles, homewear, shapewear, foundation garments and sleepwear products. "Lovable" and "Daisy Dee" are the flagship brands. Company is headquartered in Mumbai, Maharashtra and has three manufacturing facilities of which two are situated at Kanakapura road in Bengaluru and one is situated in Roorkee, Uttarakhand. Company's brand "Lovable" is amongst the top three most preferred brand in women’s innerwear in India.

Company Promoters:

Mr. L. Vinay Reddy, is the Chairman and Managing Director of the Company.

Company Financials:

ParticularsFor the year/period ended (in Rs. Lacs)
Total Income8,657.218,678.606,881.806,308.114,539.313,189.68
Profit After Tax (PAT)1,260.67978.96601.94393.58329.07290.43

Objects of the Issue:

The objects of the Issue are:

1. Setting up of a manufacturing facility to create additional capacity at Bengaluru;
2. Expenses to be incurred for Brand Building;
3. Brand Development expenses for "College Style" brand;
4. Investment in Joint Venture;
5. Setting up of Exclusive Brand Outlets ("EBO’s");
6. Setting up of retail store modules for "shop-in-shop";
7. Up gradation of design studios;
8. General corporate purpose; and
9. Public issue expenses.

Issue Detail:

  »»  Issue Open: Mar 8, 2011 - Mar 11, 2011
  »»  Issue Type: 100% Book Built Issue IPO
  »»  Issue Size: 4,550,000 Equity Shares of Rs. 10
  »»  Issue Size: Rs. 93.28 Crore
  »»  Face Value: Rs. 10 Per Equity Share
  »»  Issue Price: Rs. 195 - Rs. 205 Per Equity Share
  »»  Market Lot: 30 Shares
  »»  Minimum Order Quantity: 30 Shares
  »»  Listing At: BSE, NSE

Lovable Lingeries Ltd IPO Grading

CARE has assigned an IPO Grade 3 to Lovable Lingeries Ltd IPO. This means as per CARE, company has 'Average Fundamentals'. CARE assigns IPO grading on a scale of 5 to 1, with Grade 5 indicating strong fundamentals and Grade 1 indicating poor fundamentals.Click here to download the CARE IPO Grading Document for Lovable Lingeries Ltd.

Check IPO Ratings from other stock analysts.

Lovable Lingeries Ltd IPO Tags:

Lovable Lingeries Ltd IPO, Lovable Lingeries IPO,Lovable Lingeries IPO Bidding, Lovable Lingeries IPO Allotment Status, Lovable Lingeries IPO drhp and Lovable Lingeries IPO listing.

Lovable Lingeries IPO Reviews:

  1. Lovable Lingeries Ltd IPO review by MLR Securities Private Ltd

Issue Subscription Detail / Current Bidding Status

Number of Times Issue is Subscribed (BSE + NSE)
As on Date & TimeQIBNIIRIITotal
Shares Offered / Reserved1,592,500682,5001,592,5003,867,500
Day 1 - Mar 8, 2011 17:00 IST0.00000.00000.16000.0700
Day 2 - Mar 9, 2011 17:00 IST0.13000.10000.73000.3700
Day 3 - Mar 10, 2011 17:00 IST21.87003.02002.670010.6400
Day 4 - Mar 11, 2011 18:30 IST21.870099.870020.840035.2100

Lovable Lingeries IPO Prospectus

Lovable Lingeries IPO Rating

Rating:Rated 3.7 stars

Vote Here ...

Lovable Lingeries IPO Listing Date

  •   ›  Listing Date: Thursday, March 24, 2011
  •   ›  BSE Script Code: 533343
  •   ›  NSE Symbol: LOVABLE
  •   ›  Listing In: B Group of Securities
  •   ›  ISIN: INE597L01014
  •   ›  Issue Price: Rs. 205.00 Per Equity Share
  •   ›  Face Value: Rs. 10.00 Per Equity Share

Listing Day Trading Information

Issue Price:Rs. 205.00
Open:Rs. 261.50
Low:Rs. 241.40
High:Rs. 278.95
Last Trade:Rs. 249.20
Rs. 205.00
Rs. 240.00
Rs. 240.00
Rs. 278.90
Rs. 249.55

Lovable Lingeries IPO News Alerts

  1. Thursday, March 24, 2011 12:00:00 AM
    Lovable Lingeries Ltd IPO - Listing
  2. Tuesday, March 22, 2011 11:22:12 AM
    IPO Listing - Lovable Lingeries Ltd
  3. Monday, March 21, 2011 3:53:19 AM
    IPO Allotment - Lovable Lingeries Ltd
  4. Monday, March 21, 2011 12:00:00 AM
    Lovable Lingeries Ltd IPO - Allotment
  5. Friday, March 11, 2011 11:11:08 AM
    Lovable Lingeries IPO finally subscribed 35.21 times on closing day
  6. Friday, March 11, 2011 12:00:00 AM
    Lovable Lingeries Ltd IPO - Close
  7. Thursday, March 10, 2011 7:09:38 AM
    Lovable Lingeries IPO subscribed 10.64 times on day 3
  8. Wednesday, March 9, 2011 7:47:06 AM
    Lovable Lingeries IPO subscribed 0.37 times on day 2
  9. Tuesday, March 8, 2011 7:49:05 AM
    Lovable Lingeries IPO subscribed 0.07 times on day 1
  10. Tuesday, March 8, 2011 12:00:00 AM
    Lovable Lingeries Ltd IPO - Open
  11. Thursday, March 3, 2011 3:50:21 AM
    Lovable Lingerie fixes it's IPO price band
  12. Monday, February 28, 2011 8:25:32 AM
    Upcoming IPO - Lovable Lingeries Ltd

Company Contact Information

Lovable Lingeries Ltd
A - 46, Street No. 2,
MIDC, Andheri (East),
Mumbai – 400 093, Maharashtra, India
Phone: +91 22 2838 3581
Fax: +91 22 2838 3582

Lovable Lingeries IPO Registrar

Link Intime India Private Ltd   »  Report
   Link Intime India Private Ltd,
   C-13 Pannalal Silk Mills Compound,
   LBS Marg, Bhandup West, Mumbai 400078

Phone: +91-22-25963838
Fax: +91-22-25946969

Lovable Lingeries IPO Lead Manager(s)

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Lovable Lingeries IPO Review / Comments

493. ashishrats  Apr 7, 2011 10:49:05 AM IST Reply
Following up on my comment (no. 453)...

Lovable has crossed 300 mark just now and i think one can sell 50% of their holdings in the counter.
I do not see the stock going beyond 330-340 and now it is trading at the upper end of its valuation range.
Unless any new triggers come for the stock, there is no reason for it to rally significantly from here.

492. vas nat  Apr 5, 2011 1:52:40 AM IST Reply
Lovable repeating Jubliant Food Works ???? Lets see.
No holdings as of now.
491. pakka hindustani  Apr 4, 2011 12:39:23 PM IST Reply
Sharp uprise in Lovable today up 8%. Seems to be Institutional Buy.
Hold it may go to Rs 300.
490. triple hhh  Apr 1, 2011 11:15:31 PM IST Reply
Finally I got remaining refund of Lovable IPO today via happnd l8 coz of some MICR changes of Bank of Rajasthan with Icici Bank.....NEWAYS relaxing now !!!
489. triple hhh  Mar 30, 2011 12:04:58 AM IST Reply
Thanks SK Dash for cool rply....
I also phoned ..computerised system call says wait for 2 more dats to get the refund...enev thereahtr u don`t receive call us again nd register ur qry with us....

Also..Do u have sebi mail on which u r asking me to write the would be helpful to me !!!

Thanks once again !!!!...
488. SkDash  Mar 29, 2011 4:15:19 PM IST Reply
487-hhh- lovable blog is closed one and nobody is visiting after the close of ipo, hence ur question remain unanswered.

Do the following
1.Sent mail with all details (as per u, u have sent already on 26.3.11.
2. Wait for their response till 2nd of april (1 wk)
3. Then write mail to SEBI, copy to them (RTA), NSE, BSE- Investor cell and dont forget to claim interest @ 18% pa from the expected date of refund (25.3.11) to the date of actual payment as well as cost of damage.

pl let us know the result in recent blog site (i.e. PTC and Shilpi)

Dont worry. Refund and Interest is guaranteed
487. triple hhh  Mar 28, 2011 12:53:14 PM IST Reply
Thanks for ur kind suggestion Mr.Ravi but I have already sent mail on saturday to 3 addresses

No response came so far...and the phone lines are not being picked up and getting busy busy busy as well....

What should be done now.....
486. Ravi, Bangalore  Mar 28, 2011 11:06:05 AM IST Reply
483. triple hhh

Visit following web-site & contact Registrar. Registrar & Compnay contacts are given in this web-site itself.

E-mail: lovable.ipo @
485. triple hhh  Mar 28, 2011 10:39:01 AM IST Reply
Strange nobody helping out me :(
Sreedhar..KK..Ravi Bnglore..n all experts of this forum help me out for comment no 483 pleaseeeeeeee
484. prakash kundur  Mar 26, 2011 1:33:42 PM IST Reply

Lovable Lingerie Impresses; Sequoia Picks More

Sequoia Capital has picked up 1.1% more stake in intimate apparel firm Lovable Lingerie by investing Rs 4.62 crore or a little over $1 million. Ironwood Investment Holdings, an investment entity of Sequoia bought shares from the open market on the debut day of Lovable Lingerie to take its overall group holdings to over 7%.
Lovable Lingerie had a strong debut on the stock market opening at 30% premium to its issue price of Rs 205 and hit a high of Rs 278 before closing at Rs 249.2 or about 22% above issue price on first day post IPO.
The issue, that had a slow start with poor interest from institutional and HNI investors and was initially supported by retail investors, finally ended with over 10 times subscription.
Lovable Lingerie raised Rs 80 crore from the public issue besides the Rs 14 crore it raised from a group of five anchor investors (all domestic mutual funds) at the upper end of the price band of Rs 195-205 each. Earlier, Sequoia had in a pre-IPO investment in the Mumbai-based firm infused Rs 20 crore.
SCI Growth Investments II had picked up one million shares representing 5.95% stake at a price of Rs 200 per share, valuing the company on a post-issue basis at around Rs 336 crore. On Thursday its investment arm acquired shares at Rs 244 per share which means the venture capital firm is bullish on the company. This was the first deal disclosed by Sequoia Capital after the recent departure of the Westbridge team. It is sitting on unrealised gain of around 25% on its one month old investment(not counting its fresh investment.
Founded over two decades ago, Lovable plans to invest Rs 23 crore to set up a manufacturing facility (to create additional capacity) in Bangalore. Lovable also plans to invest Rs 25 crore in its joint venture Lovable Lifestyles Private Limited, which will market, manufacture, distribute and direct retail in the super premium lingerie segment. Lovable will hold 90% stake in the JV with London's Lifestyle Galleries. It will also spend additional amount on brand building and setting up exclusive brand outlets.
Anand Rathi Advisors Limited is the Book Running Lead Manager to the proposed IPO.
The reasonable performance of the stock on day one comes even amidst volatile state of the secondary market which incidentally has shown an upward bias over the past few trading sessions. Demand for lifestyle apparel is expected to grow in the domestic market which should support fundamentals of the company.
It recorded turnover of over Rs 86.95 crore and net profit of Rs 10.55 crore in FY10 as compared to revenues of Rs 68.8 crore and net profit of Rs 2.83 crore in FY09. For the first nine months of FY11, it reported net sales of Rs 88.05 crore with a PAT of Rs 12.6 crore. On an annualised basis it is trading at a valuation of around 25 times its trailing earnings which appears cheap compared to larger listed peer Page Industries that is trading around 28 times its earnings. Page Industries scrip also rose 5.6% on Thursday.

Lovable Lingerie commands a marginally better profit margin compared to Nalanda Capital-backed Page Industries, a licensed manufacturer of the Jockey brand of innerwear in South Asia
483. triple hhh  Mar 26, 2011 1:00:08 PM IST Reply
All me please

I applied for 3 full 1 appl(on my mothers name) I still didn`t get the refund amount which is 187000/- around. which was supposed to be credited by 25/03/2011 anyhow. Now wat shall I do help me out please..Helpful Suggestions are most welcome
482. KK Natarajan  Mar 25, 2011 2:45:17 PM IST Reply
Rqavi, Bangalore,
4s are following you like in yesterdays India Australia match! It is not 440 -450 zone. It is 240 - 250 zone!
481. Ravi, Bangalore  Mar 25, 2011 12:39:40 PM IST Reply
Further to my post # 461, I believe it is facing resistance in 440-450 zone. It could fall-down to 221.
480. KK Natarajan  Mar 25, 2011 5:36:31 AM IST Reply
Dear Gane,
It was like a dream come beat Australia in the quarter finals!

Hope you would have enjoyed the match. Though we all thought India could lose because of the bad bowling, in our heart of hearts we all wished for an Indian win and India did win to please all of us!

With Zaheer not having any worthy pace bowling partner...With Harbhajan forgetting the art of taking wickets these days... With Kohli discovering the way of getting out to a rank full toss...With Gambhir repeatedly trying to run his partner out and finally succeeding in getting run out himself...With Dhoni just living by his past reputation as a batsman...In spite of all these we won, because of the cool head of Yuvraj (what a transformation for him!) and the lovely little cameo of Raina!
Now let us enjoy the semi final!
479. doctorgaganjain  Mar 24, 2011 5:36:47 PM IST Reply
ongc fpo ka kya raha
478. ARCHIT SHAH  Mar 24, 2011 3:20:05 PM IST Reply
I SELL 48@265 IN MORNING 9:20
477. Gane  Mar 24, 2011 3:12:25 PM IST Reply
Is it possible that we can buy at CMP by EOD for some profit tomorrow?

476. SkDash  Mar 24, 2011 3:01:46 PM IST Reply
k buddies bye- bahat ho gaya lingeries, chalo abhi cable khichenge- see u soon on shilip cable blog
bye lingeries
475. SkDash  Mar 24, 2011 2:42:35 PM IST Reply
473-selva raj
tell yr broker to allow short selling. Others are allowing that. I have shorted @ 258 and covered at 248.

472-dr jain- why personal information, check in check out, age..........
474. doctorgaganjain  Mar 24, 2011 2:39:02 PM IST Reply
when is ongc fpo coming?
5 april or deferred further?
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